Head of Sales (Country Manager)

Company Details
Industry: Retail
Description: City Walk Ltd provide products of superior quality which connect directly to our customers sole to soul. We are the preferred business that offers one stop destination to pick the right pair of shoes for your whole family. Citywalk is a limited company. Our co-business is retail selling of unique, e… City Walk Ltd provide products of superior quality which connect directly to our customers sole to soul. We are the preferred business that offers one stop destination to pick the right pair of shoes for your whole family. Citywalk is a limited company. Our co-business is retail selling of unique, elegant, stylish and designer shoes, clothes, perfumes and leather items. Citywalk started operations in 1991 with only one branch at The Mall in Westlands Nairobi. Driven by the motivation to expand, Village Market branch was born in 1994. In 1995 a new branch was opened at The Sarova Stanley hotel along Standard Street. With the development of Karen residential area we sort to tap the market potential where our Karen Crossroad branch was opened in 2006 View more View less
Job Details
Job Type: Full Time
Workplace Type: On-site
Qualification: Diploma
Job Experience: Mandatory
Job Location: Nairobi County, Kenya
Closing Date: Undisclosed
Salary: KES Unspecified / month
Other Pay: Benefits
Job Category: Sales & Marketing
Job Description

Job Title: Head of Sales – Country Manager

Job Purpose

To drive overall sales performance, profitability, and market growth across all branches. The role is responsible for developing and executing sales strategies, leading branch teams, optimizing stock movement, and ensuring operational excellence in line with the company’s vision.

Qualifications & Experience

  • Bachelor’s degree in Business, Sales, Marketing, or related field.
  • Minimum 8-10 years’ experience in retail sales management (fashion industry preferred).
  • Proven track record in managing multiple branches or regions.
  • Strong leadership and team management skills.

Key Competencies

  • Strategic thinking and execution
  • Strong analytical and decision-making skills
  • Leadership and people management
  • Excellent communication and negotiation skills
  • Results-driven and high level of accountability
  • Strong understanding of retail operations and fashion trends

Key Responsibilities

Sales Strategy & Revenue Growth

  • Develop and implement countrywide sales strategies to achieve revenue targets.

Branch Performance Management

  • Oversee performance of all branches and ensure alignment with company goals.

Team Leadership & Development

  • Lead, coach, and mentor Branch Managers and sales teams.

Inventory & Stock Management

  • Ensure optimal stock levels across all branches.

Customer Experience & Brand Growth

  • Ensure excellent customer service standards across all branches.

Financial Management

  • Monitor sales performance against budgets and forecasts.

Reporting & Communication

  • Prepare and present sales performance reports to directors.

Compliance & Operations

  • Ensure adherence to company policies, procedures, and standards.

Key Performance Indicators (KPIs)

  • Sales growth (monthly, quarterly, annually)
  • Branch performance improvement
  • Stock turnover rate
  • Reduction in aged stock
  • Customer satisfaction scores
  • Staff productivity and retention
  • Profit margins

How to Apply

Interested candidates should submit their updated CV and cover letter to [email protected]. Kindly indicate “HEAD OF SALES – COUNTRY MANAGER” in the subject line.

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