Super Dealer Relations Officer (SDRO)

Role Overview

• The Super Dealer Relations Officer (SDRO) is responsible for building, managing, and supporting a network of Super Dealers within an assigned territory. The role focuses on Super Dealer recruitment, performance oversight, portfolio transition, stock management, and capacity building. 

Key Responsibilities

• Recruit, onboard, and train qualified Super Dealers.
• Establish dealer territories and clarify roles and expectations.
• Act as the primary point of contact for Super Dealers.
• Support dealers to meet acquisition, retention, and earning stove targets.
• Oversee transition of legacy customers to Super Dealers.
•  Ensure continuity of service and portfolio health.
• Monitor stock levels, conduct audits, and ensure reconciliations.
•  Coordinate with logistics teams to prevent stockouts.
• Ensure compliance with onboarding SOPs and accurate data capture.
• Conduct spot checks and address gaps.
• Provide ongoing coaching and training.
• Include Super Dealer visits in monthly route plans.
• Support local marketing initiatives and identify growth opportunities.
• Respond to disruptions and ensure uninterrupted customer access to pellets.

Qualifications

• Diploma in Business, Sales, Marketing, Supply Chain, or a related field.
• Experience in sales, dealer/agent networks, or field operations is an added advantage.

Skills & Attributes

• Strong relationship management and coaching skills.
• High accountability and attention to detail.
• Strong planning, reporting, and problem-solving abilities.
• Comfortable working in fast-paced field environments.