Sales Executive – HORECA

NRTC Group, a well-established and trusted name in the fresh fruits and vegetables industry with over five decades of operations in the UAE, is currently seeking a driven and results-oriented Sales Executive – HORECA to expand and strengthen its hospitality and institutional food service portfolio.

This role is ideal for a sales professional who thrives in a fast-moving environment and understands the operational demands of hotels, catering businesses, and large-scale HORECA groups. The selected candidate will play a key role in expanding market presence while maintaining strong relationships with existing high-value clients.

Key Focus Areas:

• Identify and secure new business opportunities across hotels, resorts, catering companies, and institutional clients.
• Manage and grow key HORECA accounts, including prominent hotel chains and hospitality groups.
• Increase revenue through strategic upselling and cross-selling of fresh produce and related solutions.
• Develop strong working relationships with chefs, procurement departments, and F&B decision-makers.
• Monitor market trends, gather industry intelligence, and collaborate with internal teams for effective demand planning.

Requirements:

• 2 to 5 years of proven sales experience within the HORECA sector.
• Strong professional network within the UAE hospitality and food service industry.
• Demonstrated experience handling major hotel chains and large accounts.
• Valid UAE driving license is mandatory.
• Background in fresh produce or FMCG food distribution will be an added advantage.

This is a field-based role across the UAE and requires regular client visits and relationship management. The company is looking for someone passionate about food service, customer engagement, and achieving sales targets in a competitive market.

If you are motivated by growth opportunities and enjoy working in a relationship-driven sales environment, this is your chance to join a reputable organization known for delivering freshness and quality at scale every day.