Sales Development Representative

Role Overview

This is a fully outbound sales role where your primary mission is to generate new business pipeline through relentless cold calling and targeted email outreach. You will spend most of your day researching prospects, initiating contact with key decision-makers, overcoming objections, and securing qualified meetings for Account Executives. Your work directly fuels the company’s revenue engine, so hitting your activity metrics and delivering high-quality leads is essential to the team’s success.

Key Responsibilities

• Execute a high volume of strategic cold calls each day to targeted B2B prospects across assigned territories.
• Craft and send personalized, value-driven email sequences that complement your calling efforts and increase response rates.
• Identify, profile, and qualify new business opportunities by asking sharp discovery questions and validating budget, authority, need, and timeline.
• Book qualified sales meetings with the right stakeholders, ensuring each meeting meets strict qualification criteria before it reaches Account Executives.
• Maintain meticulous records of every prospecting interaction in the CRM, including call outcomes, email responses, and next steps.
• Consistently meet or exceed daily and weekly KPIs, including call volume, connect rate, qualified meetings booked, and pipeline contribution.
• Continuously refine your outreach scripts and objection-handling tactics based on feedback, call reviews, and market responses.

Requirements & Qualifications

• A minimum of 1 to 2 years of hands-on, outbound SDR or B2B cold calling experience is strictly required — inbound support or customer service backgrounds alone will not be considered.
• Proven track record of successfully calling into US or other international markets, with a deep understanding of cultural nuances and business etiquette.
• C1 Advanced English proficiency with a neutral or minimal accent that ensures clear communication with North American decision-makers.
• Strong objection handling, persuasion, and active listening skills that keep conversations moving toward a booked meeting.
• Hands-on proficiency with CRM platforms (e.g., Salesforce, HubSpot, or similar) and ability to track and report on your own pipeline metrics.
• Flexibility to work during EST or PST business hours (such as 8:00 AM – 5:00 PM EST), with a reliable home office setup and stable internet connection.
• A stable employment history, combined with a coachable attitude and genuine motivation to grow within a sales career path.