Job Purpose
- To own subscriber revenue across all markets by managing telco and distribution partnerships end-to-end, while bringing strong data and content-marketing instincts to how that revenue is grown. This role needs to operate comfortably both inside telco relationships and inside the numbers.
Key Responsibilities
Telco & Distribution Partnerships
- Own all telco relationships at a senior level: weekly check-ins, quarterly evaluations, commercial proposals, and renewal negotiations.
- Identify and propose new partnership opportunities (telcos, billing partners, platform integrations).
Revenue & Performance Management
- Set and track revenue targets (subscribers, ARPU, churn) across markets.
- Know the data well enough to challenge it, not just report it.
Team Leadership
- Lead, align, and hold accountable regional Marketing & Partnerships managers and Social & Community specialists.
Content & Distribution Strategy
- Own content and distribution strategy as a revenue lever: What content drives conversion and retention, not just visibility.
Cross-Functional Collaboration
- Provide audience, market, and creative input into paid acquisition campaigns run by Growth & Product Operations.
- Coordinate with Product and Finance on commercial data, reporting, and pricing decisions.
- Represent the company externally in key commercial conversations alongside the COO and CEO.
Requirements
Education
- Bachelor's degree in Business, Marketing, Communications, or a related field.
- MBA or relevant postgraduate qualification is an advantage.
Experience
- Proven track record managing telco or digital distribution partnerships in African markets, including commercial negotiation.
- Strong analytical fluency: comfortable in GA4 and revenue dashboards, able to draw conclusions from data.
- Content marketing instinct: understands what drives engagement and conversion, not just brand presence.
- Experience leading a distributed team with clear targets and minimal hand-holding.
Technical Skills
- Proficiency in GA4 and revenue dashboards.
- Strong understanding of digital marketing and content strategy.
- Knowledge of subscriber metrics: subscribers, ARPU, churn.
Core Competencies
- Strong commercial negotiation and stakeholder management skills.
- Confident, credible communicator with senior external stakeholders.
- Strong analytical and data-driven decision-making abilities.
- Strategic thinking and problem-solving skills.
- Ability to work independently and lead a distributed team.
- Results-oriented with a strong sense of accountability.
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