Marketing Assistant

Company Details

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Industry: Consulting
Description: Peoplelink Consultants Ltd is a consultancy services company incorporated under the laws of Kenya. Our mission is to provide value adding support services to our customers. Emphasis being on human resource recruitment, training and development as well as outsourcing of labour and other services.&nbs… Peoplelink Consultants Ltd is a consultancy services company incorporated under the laws of Kenya. Our mission is to provide value adding support services to our customers. Emphasis being on human resource recruitment, training and development as well as outsourcing of labour and other services. Our customers include individuals, small and medium enterprises as well as large corporations. View more View less

Job Details

Job Type: Full Time
Workplace Type: On-site
Qualification: Diploma
Job Experience: Mandatory
Job Location: Nairobi County, Kenya
Closing Date: Undisclosed
Salary: KES Unspecified / month
Other Pay: Benefits
Job Category: Sales & Marketing

Job Description

Role Overview

This role sits at the operational heart of the marketing team, turning campaign plans into real-world activity. Day to day, you will manage the practical details that make promotions, product launches, and brand activations run smoothly — from arranging ambassadors and materials to tracking budgets, stock, and market intelligence. Your behind-the-scenes coordination ensures that every brand touchpoint is consistent, measurable, and on time.

Key Responsibilities

  • Plan and oversee the schedules of brand ambassadors and field promoters, ensuring the right people are in the right locations with the right materials for each activation.
  • Manage event logistics from start to finish: sourcing and preparing sampling kits, POSM, and display collateral, setting up on-site, and troubleshooting any issues that arise during the event.
  • Compile clear post-event summaries that capture attendance, engagement, stock usage, and promoter feedback, then share actionable insights with the wider marketing team.
  • Support product launch timelines by coordinating the distribution of trial samples, monitoring retailer promotional displays, and responding to ad hoc marketing support requests from internal and external stakeholders.
  • Maintain accurate inventory records for POSM, merchandise, and uniforms, including periodic stock counts, storage organization, and timely replenishment to avoid shortages.
  • Collect and organise competitive data on pricing, promotions, and emerging market trends, and assist in running consumer surveys and focus group sessions to feed into campaign decisions.
  • Keep the team's planning tools up to date — marketing calendars, activity trackers, and expense logs — and process purchase requisitions, supplier documentation, and departmental records through the required approval workflows.

Requirements & Qualifications

  • Diploma in Marketing, Communications, Business Administration, or a closely related discipline.
  • At least 1–2 years of practical experience in a marketing, administrative, or customer-facing capacity, with demonstrated ability to juggle multiple tasks and meet deadlines.
  • Strong working knowledge of MS Office — particularly Excel for tracking and reporting, PowerPoint for presentations, and Word for documentation.
  • Familiarity with social media platforms and basic digital marketing tools is an advantage, as you may help collate content or support online campaign coordination.
  • Excellent organisational and communication skills, with a keen eye for detail when handling inventory, budgets, and event logistics.
  • Ability to work both independently and as part of a collaborative team, staying flexible in a fast-paced, event-driven environment.
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