Digital PR & Social Media Associate
Posted:
Company Details
Name:CDL Human Resource
Industry:
Consulting
Website:
http://cdl.co.ke/
Description:
CDL was founded in early 2003 by its current Managing Director Lucy Mmari.Within her 14 year tenure in a well established logistics company, She honed her skill in human resources management and thereafter started CDL.
Job Details
Job Type:
Full Time
Workplace Type:
On-site
Qualification:
Diploma
Job Experience:
Mandatory
Job Location:
Nairobi County, Kenya
Closing Date:
Undisclosed
Salary:
Undisclosed
Other Pay:
Benefits
Job Category:
Sales & Marketing
Job Description
Role Overview
- We are seeking a results-driven and highly motivated Digital Sales & Marketing Executive to lead our online sales growth. This role combines digital marketing, eCommerce management, and direct customer engagement to drive revenue through our online platforms.
Key Responsibilities
- Manage and grow all company social media platforms (Facebook, Instagram, TikTok, etc.)
- Handle daily posting, content creation, and audience engagement
- Respond to customer inquiries promptly across all digital channels
- Convert online inquiries into actual sales
- Manage and update the company eCommerce website (products, pricing, promotions)
- Monitor online orders and ensure smooth fulfillment coordination
- Develop and execute digital marketing campaigns and promotions
- Analyze performance metrics and optimize campaigns for better results
- Maintain strong online customer relationships and brand reputation
Benefits
Key Requirements
- Proven experience in digital marketing and online sales
- Strong understanding of social media platforms and trends
- Experience managing eCommerce platforms/websites
- Excellent communication and customer handling skills
- Sales-oriented mindset with ability to close deals
- Basic graphic design or content creation skills is an added advantage
- Self-driven, organized, and results-focused
Key Performance Indicators (KPIs)
- Online sales revenue growth
- Customer response time and conversion rate
- Social media engagement and growth
- Website performance and order volumes
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