Consumer & Market Insights Specialist – Commercial Performance (250k)
Posted:
Company Details
Name:Sheer Logic
Industry:
Consulting
Website:
http://www.sheerlogic.co.ke/
Description:
Sheer Logic Management Consultants (SLMC) was incorporated in 1997 as a limited liability company whose overall aim is to provide Human Resource consultancy and training services to a diverse set of industries and economic sectors; both private and public. Our Mission Improve the operational effecti…
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Job Details
Job Type:
Full Time
Workplace Type:
On-site
Qualification:
Diploma
Job Experience:
Mandatory
Job Location:
Nairobi County, Kenya
Closing Date:
Undisclosed
Salary:
Undisclosed
Other Pay:
Benefits
Job Category:
Sales & Marketing
Job Description
Responsibilities
- Support commercial execution by delivering specialist analytics in areas such as market share growth, pricing, promotions, and trade development planning.
- Run custom market insight projects including forecasting, elasticity modelling, and advanced analytics.
- Analyse retail, consumer panel, and brand tracking data, integrating with commerce and channel information to generate actionable insights.
- Partner with customer development teams to enable data-led growth strategies, including joint business planning, channel strategy, and retailer negotiations.
- Identify and leverage shopping and basket insights to drive penetration and growth.
- Collaborate with global insights and analytics teams to bring best practices into local execution.
Requirements
- Bachelor’s degree in business, economics, or marketing.
- 3+ years of experience in analytics, consumer insights, customer development, or finance.
- Strong analytical skills with confidence in working with data and numbers.
- Business acumen and organisational awareness.
- Ability to interpret data and craft compelling stories that influence stakeholders.
- Creative problem-solving and resilience in managing priorities independently.
- Expertise in marketing fundamentals (6Ps), category management, retailer partnerships, and assortment optimisation.
- Proficiency in Excel, BI platforms, and data visualisation tools.
- Experience with forecasting, elasticity modelling, and research analytics methodologies.
- Strong communication and stakeholder management skills.
- Passion for high performance and accountability for results.
- Personal mastery, resilience, and wellbeing focus.
- Consumer-centric mindset, always seeking better ways to serve.
- Purpose-driven leadership with humility and service orientation.
- Agility to learn, unlearn, and adapt in a fast-changing environment.
Send your updated CV by 6th May 2026. Indicate the job title.
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