About the Role 

• We are seeking a commercially driven and well-connected Commercial Manager to lead 
• revenue growth and strategic partnerships within the luxury events and hospitality space. 
• This is a high-impact role suited for a candidate with strong networks across Africa who can originate, structure, and close high-value partnerships while driving market expansion from a Kenya-based role. 

Key Responsibilities 
Revenue Growth & Commercial Strategy 

• Develop and execute a robust commercial strategy aligned with revenue targets 
• Identify and unlock new revenue streams across events, sponsorships, and partnerships 
• Drive sustainable revenue growth through innovative and scalable commercial models 
• Monitor performance and continuously optimize commercial outcomes 

Partnerships & Business Development 

• Identify, engage, and secure high-value partnerships with luxury brands, hospitality 
• groups, corporates, and institutions 
• Build and maintain long-term client relationships to drive repeat business and retention 
• Develop tailored commercial proposals, sponsorship packages, and integrated campaigns 
• Position the organization as a premium partner within the luxury ecosystem 

Deal Structuring & Negotiation 

• Lead the full deal lifecycle from prospecting to closing 
• Negotiate complex, high-value agreements that maximize commercial returns 
• Structure multi-platform partnerships spanning events, brand experiences, and content 
• Ensure contractual compliance and alignment with business objectives 

Event Commercialization & Sponsorship 

• Drive sponsorship revenue for high-profile events and experiences 
• Design compelling partnership packages and tiered sponsorship models 
• Collaborate with internal teams to ensure seamless execution and partner satisfaction 
• Deliver measurable ROI and value for partners 

Pipeline Management & Forecasting 

• Build and maintain a strong, active pipeline of opportunities 
• Track performance metrics, conversion rates, and revenue forecasts 
• Provide regular insights and reporting to senior leadership 

Market Expansion & Positioning 

• Identify and penetrate new markets and sectors across Africa 
• Leverage industry knowledge to stay ahead of trends in luxury, events, and hospitality 
• Represent the organization at industry events and high-level networking forums 

Skills & Competencies 
Commercial & Strategic Expertise 

• Strong business acumen with a focus on revenue generation and growth 
• Proven ability to originate and close high-value deals 
• Experience developing go-to-market and partnership strategies 
• Solid financial understanding (pricing, forecasting, and deal structuring) 

Relationship Management & Influence 

• Exceptional stakeholder management and networking capabilities 
• Ability to engage and influence senior executives and decision-makers 
• Strong presentation, communication, and negotiation skills 

Analytical & Execution Excellence 

• Data-driven approach to decision-making and performance tracking 
• Strong project management and organizational skills 
• Ability to manage multiple markets and priorities effectively 

Personal Attributes 

• Results-oriented and highly driven 
• Entrepreneurial mindset with a proactive approach to opportunity creation 
• Resilient and adaptable in a fast-paced environment 
• High level of professionalism and executive presence 

Candidate Profile 

• 7–12+ years’ experience in commercial roles within luxury, events, hospitality, or related 
• sectors 
• Proven track record of securing and managing high-value partnerships 
• Strong network across Africa (candidates may be from other African markets but must be willing to be based in Kenya) 
• Experience working across multiple markets is highly desirable 

Why Join Us? 

• Opportunity to shape and scale a high-growth commercial function 
• Exposure to premium brands and high-impact partnerships 
• Work within a dynamic and influential luxury ecosystem 
• Play a key role in expanding a pan-African footprint