Posted:
Sirocco is looking for an experienced and commercially minded Brand Manager to join its Marketing team in Dubai. The successful candidate will be responsible for developing brand strategies, executing impactful marketing campaigns, and supporting initiatives that strengthen consumer engagement and drive business growth.
This role will involve managing brand plans, activations, marketing budgets, and agency relationships while working closely with Sales, Trade Marketing, and other key stakeholders. The ideal candidate should combine strong analytical and commercial skills with creativity and a passion for building successful brands.
Key Responsibilities:
• Develop and implement brand plans, marketing campaigns, and consumer activations.
• Drive consumer engagement initiatives and support new product launches.
• Track brand performance, market developments, and return on investment.
• Manage marketing budgets and coordinate relationships with external agencies.
• Collaborate with Sales, Trade Marketing, and internal stakeholders to achieve business objectives.
• Prepare brand performance reports, presentations, and marketing briefs.
Requirements:
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 4–7 years of experience in brand marketing.
• Experience within FMCG, beverages, consumer goods, hospitality, or a related industry.
• Strong understanding of brand management, campaign execution, and marketing activations.
• Strong commercial, analytical, and stakeholder management skills.
• Creative, results-oriented, and focused on driving business growth.
Strong knowledge of:
• Brand management
• Marketing campaigns and activations
• Consumer engagement
• Market analysis and ROI
• Marketing budget management
• Stakeholder and agency management
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