General Manager

Job Summary:
Reporting to the Managing Director, the General Manager will oversee all organizational operations, carrying full responsibility for P&L outcomes, operational efficiency, and strategic execution. This role requires an experienced leader capable of driving systems, performance, and a consumer-centric culture across the business.

Key Responsibilities:

Strategic Leadership & Financial Performance

• Full ownership of P&L, driving sustainable revenue growth and profitability

• Design and execute strategic initiatives to enhance consumer engagement

• Lead annual and periodic business planning and report to senior leadership and Board

• Champion market expansion initiatives and key supplier partnerships

Operations Excellence & Systems Development

• Oversee procurement, logistics, warehousing, inventory, and order fulfillment

• Develop and continuously improve operational systems and SOPs

• Ensure compliance with governance standards and lead audit processes

• Optimize resources, reduce waste, and improve operational efficiency

People Leadership & Organizational Effectiveness

• Lead 5–8 direct reports across sales, operations, finance, and customer service

• Embed consumer-focused, service-led culture throughout the organization

• Establish performance metrics, accountability frameworks, and reviews

• Support talent development, leadership growth, and succession planning

• Promote cross-functional collaboration to achieve organizational goals

Customer & Stakeholder Engagement

• Build and maintain strong relationships with key customers

• Represent the organization at industry forums, supplier events, and stakeholder meetings

• Manage relationships with suppliers, regulators, and strategic partners

• Lead initiatives to enhance customer satisfaction and loyalty

Performance Monitoring & Data Analytics

• Define and track KPIs on sales, operations, and customer experience

• Use data insights to guide decision-making and continuous improvement

• Conduct structured performance reviews and implement corrective actions

• Ensure timely, accurate, and reliable reporting to senior stakeholders

Commercial Strategy Enablement

• Collaborate with Commercial Manager to align operations with business objectives

• Support product launches, promotions, and route-to-market initiatives

• Prepare operational readiness to support business growth and geographic expansion

Key Requirements:

• Bachelor’s degree in Business Administration, Operations Management, Supply Chain, or related field

• 7–10 years’ experience in senior management with strong operational focus

• Experience in mid-sized or corporate business environments

• Proven ability to design, implement, and institutionalize operational systems

• Demonstrated responsibility for P&L management and achievement of financial targets

Perks and Benefits:

• Lead and shape operational strategy for a multi-sector business

• Exposure to real estate, agribusiness, and distribution operations

• Opportunity to mentor teams and build organizational systems

• Competitive salary with scope for performance incentives

• Collaborative and professional working environment

Salary: KShs. 150,000 – 220,000
Location: Thika, Kenya