Customer Development Lead (CDL) - Beverages
Posted:
Company Details
Name:MSVL Group
Industry:
Consulting
Website:
https://msvlgroup.com/
Description:
MSVL Group is a leading provider of recruitment, HR consulting, and corporate training services, with over 10 years of experience across Africa, India, and the Middle East. We specialize in sourcing top talent, from entry-level to executive roles, and offering tailored HR solutions that align with o…
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Job Details
Job Type:
Full Time
Workplace Type:
On-site
Qualification:
Diploma
Job Experience:
Mandatory
Job Location:
Nakuru, Kenya
Closing Date:
Undisclosed
Salary:
KES Unspecified / month
Other Pay:
Benefits
Job Category:
Customer Service
Job Description
Job Title: Modern Trade Manager - Beverage
We are seeking an experienced Modern Trade Manager to drive growth within the Beverage category. This role focuses on managing supermarkets and minimarts, delivering Joint Business Plans, and leading merchandising teams.
Key Responsibilities
- Manage supermarkets and minimarts under distributors and regional second lines.
- Deliver agreed Joint Business Plans (JBP) objectives and quarterly targets.
- Drive visibility, share of shelf, product availability and promotional execution.
- Negotiate additional display opportunities and new product listings.
- Manage merchandising teams and third-party service providers.
- Monitor market performance and competitor activities.
Qualifications, Skills and Experience
- 7-10 years of total FMCG experience.
- Minimum 5 years' experience within the Beverage category.
- Strong Modern Trade experience managing supermarkets and key accounts.
- Proven experience managing Joint Business Plans (JBPs).
- Hands-on experience with planogram implementation and shelf-space negotiations.
- Experience executing consumer promotions, product launches, and visibility initiatives.
- Experience managing merchandisers and third-party vendors.
- Strong distributor and stakeholder management capabilities.
- Ability to independently drive new listings and account development.
How To Apply To apply, email your updated CV to [email protected] with the subject line "Customer Development Lead (Beverages)". Only shortlisted candidates will be contacted for further evaluation.
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