Business Insights
Posted:
Company Details
Name:Bayer East Africa
Industry:
Pharmaceuticals
Website:
http://www.bayer.co.ke/
Description:
Bayer is a Life Science company with a more than 150-year history and core competencies in the areas of health care and agriculture. With our innovative products, we are contributing to finding solutions to some of the major challenges of our time. Bayer group An analysis by well-known branding agen…
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Job Details
Job Type:
Full Time
Workplace Type:
On-site
Qualification:
Diploma
Job Experience:
Mandatory
Job Location:
Nairobi County, Kenya
Closing Date:
Undisclosed
Salary:
Undisclosed
Other Pay:
Benefits
Job Category:
Sales & Marketing
Job Description
Key responsibilities and tasks
- Translate sales, distribution, and shipment data (sell-in/sell-out, inventory, returns) into clear, actionable insights for CFUs.
- Support Commercial Excellence and Go-to-Market teams on distributor segmentation, prioritization, and performance tracking
- Convert qualitative and quantitative market research (e.g farmer segmentation, needs and preferences) into practical commercial implications
- Build confidence and capability in data-led decision-making across CFUs through simple views, storytelling, and coaching
- Partner with the Channel & Internal data (SA) team to input smallholder use cases and data requirements into existing or new platforms
- Drive adoption of insights and tools rather than owning platform build
- Operate as part of the Commercial Operations work team, partnering day-to-day with Commercial
- Excellence and Go-to-Market to drive sales execution and demand-led decisions, and working closely with finance and supply chain to integrate
- commercial, financial, and operational signals into actionable insights.
- Leverage Artificial Intelligence in translating complex data into the action for commercial teams, maximizing performance at every customer touchpoint.
Key Working Relations
- Customer Facing Squad Leads
- Finance
- Unit Support Squad Leads
- Commercial Excellence
- R & D functions
- Supply management teams
- CS Leadership
Experience, Skills and Qualifications
- 6-8 years’ experience in commercial insights, performance management, analytics, or sales enablement
- Experience working across multiple countries or emerging markets
- Strong commercial and business acumen, experience working closely with sales and GTM teams
- Comfortable working with imperfect or emerging datasets and translating them into decisions
- Degree in business, economics, analytics, or related field
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