Sales Account Manager

Role Purpose:

• Responsible for identifying, securing and growing revenue from corporate clients and business travel partners. This role involves managing a portfolio of key accounts, developing new business pipelines and implementing strategic sales plans to meet and exceed revenue targets at the hotel.

ROLES AND RESPONSIBILITIES
(include but are not limited to):

• Build and maintain strong, long-term relationships with corporate clients, business travel partners, government agencies, NGOs and multinational organizations.
• Ensure timely contract renewals, negotiations and rate loading with a clear focus on yield management and profitability.
• Identify and secure new corporate accounts across target industries and sectors.
• Develop bespoke proposals and presentations tailored to client needs and aligned with the hotel's service offerings.
• Develop and execute strategic sales plans to drive performance across the corporate travel segment.
• Align sales efforts with seasonal trends, MICE business opportunities and market demand cycles.
• Drive room nights, F&B and meeting/conference revenue from corporate clientele.
• Track and analyze market trends, competitor activity and client feedback to inform tactical actions.
• Prepare and present accurate sales forecasts and marketing insights.
• Provide weekly and monthly sales activity and performance reports to the Hotel Manager.
• Represent the Hotel in sales calls, trade events, exhibitions and client entertainment activities.
• Organize and lead familiarization trips (FAMs) for high-value corporate clients.
• Maintain accurate and up-to-date client information and activity logs in CRM system.
• Track contract performance, booking patterns and client feedback for ongoing relationship development.
• Perform any other duties as assigned by superior to meet overall business objectives.

Skills and Competencies:

• Self-motivated and results-driven.
• Innovative thinking.
• Strong interpersonal and communication skills.
• Ability to work under pressure, manage multiple priorities and adapt to market change.
• Strong analytical skills and strategic thinking. Strong financial management skills.
• High attention to detail.
• Ability to organize and lead complex projects.
• Able to multi-task and prioritize tasks consistent with business objectives.
• Negotiation, and presentation skills.
• Proficiency in CRM tools and sales reporting platforms.
• Computer literate with proficiency in Microsoft Word, PowerPoint and Excel.

Experience and Qualifications:

• Bachelor's Degree in Hotel Management, Marketing, Sales, or a related field.
• Minimum of 3 years' experience as a Sales Account Manager in a 4- or 5-star hotel, preferably with an international hotel brand.