Senior Account Executive - Business Development

Duties and Responsiblities

• Generate new business in line with agreed individual targets.  
• Identify, target and build new relationships with new potential clients for revenue growth.  
• Develop a credible pipeline of prospective clients and growth strategies that result in weekly, monthly and annual targets.  
• Be able to clearly articulate value propositions for prospective clients.  
• Identify, target, and penetrate niche markets and create awareness of retail Insurance products within the niche market.  
• Preparation of competent proposals/quotations/presentations to prospective clients.  
• Develop business growth strategies to help drive revenue growth.  
• Develop and sustain long-lasting relationships with customers.  
• Create targeted sales and marketing plans, including activations within existing corporate clients to mine retail business.  
• Understand client needs and be able to tailor solutions to address them.  
• Participate in product development and creation of marketing collaterals to support targeted value propositions.  
• Develop a calendar for marketing campaigns in liaison with cross marketing teams.  
• Provide weekly and monthly production pipeline conversion reports

Key Result Areas

• At least 100% achievement of the individual new business targets for Retail & SME.  
• At least 95% of retention of all new business introduced in the previous year.

Key Competencies

• Excellent Communication skills– Speaks clearly and persuasively.  
• Systematic Reasoning – Recognises and clarifies problems.  
• Product Knowledge – Fair knowledge and understanding of General, Life & Medical Insurance. 
• Quality – Demonstrates accuracy and thoroughness. 
• Customer Service – Responds promptly to customer needs.  
• Teamwork – Able to work in a team set up to achieve team commitments.  
• Integrity – Maintains an honest and professional approach in all dealings.

Knowledge And Skills Required

• A minimum of 4 years of experience in insurance sales.
• Organizational and analytical skills.  
• Excellent Interpersonal and communication skills.  
• Flexibility and adaptability skills.  
• Healthy knowledge of IT solutions and systems.

Professional and Academic Qualifications

• Bachelor’s Degree in a Business-related field from a recognized university.  
• Diploma in insurance (AIIK or ACII).  
• Diploma in Marketing (CIM) will be an added advantage.