Sales Representative

Role Overview

This role focuses on driving revenue by uncovering new business leads and nurturing long-term client partnerships in the branding, signage, and printing space. Day-to-day work involves cold outreach, face-to-face client meetings, preparing custom proposals, and collaborating with internal production teams to ensure seamless project delivery. The position directly supports the company’s growth by expanding its footprint in indoor and outdoor signage, vehicle wraps, digital printing, and fabrication services.

Key Responsibilities

• Proactively source new sales leads through cold calls, networking events, referrals, and targeted market research.
• Conduct on-site or virtual meetings with prospective clients to assess their branding and signage needs and recommend tailored solutions.
• Develop and deliver accurate quotations, detailed proposals, and persuasive sales presentations to convert leads.
• Negotiate pricing, contract terms, and timelines while adhering to company guidelines and margin expectations.
• Consistently meet or exceed monthly, quarterly, and annual sales targets.
• Strengthen relationships with existing customers to drive repeat business and upsell additional services such as wall graphics, office branding, and promotional materials.
• Coordinate closely with design, production, and installation teams to align project scope, timelines, and client expectations.
• Track all sales activities and lead progress in the CRM; prepare weekly and monthly reports for management review.
• Represent the company at trade shows, exhibitions, and industry events to generate visibility and leads.
• Handle customer complaints professionally, ensuring timely resolution and maintaining satisfaction throughout the project lifecycle.
• Support debt collection efforts by following up on overdue payments as needed.

Requirements & Qualifications

• Diploma or Bachelor’s degree in Marketing, Sales, Business Administration, or a related field.
• Professional sales training or certification is a plus.
• Minimum 2–3 years of sales experience, ideally within the branding, signage, advertising, or printing industry.
• Demonstrated track record of hitting or exceeding sales targets consistently.
• Strong ability to build rapport quickly, negotiate effectively, and manage complex client relationships.
• Familiarity with the full range of products: indoor/outdoor signage, vehicle branding, wall graphics, digital printing, promotional items, and fabrication/installation services.
• Excellent verbal and written communication skills; comfortable presenting to senior decision-makers.
• Self-motivated with solid time management and pipeline organisation skills.

What We Offer / Why Join

Source did not include details on compensation, benefits, or unique selling points for the employer.