Sales and Marketing Manager (Manufacturing - Building and Construction)

Company Details
Industry: Consulting
Description: Orchid HR has been serving a wide variety of industries as human resource advisors, consultants, and on-site HR departments since 2010. ? Our core business is to provide our corporate clients with human capital solutions that result in measurably improved employee and organizational performance whil… Orchid HR has been serving a wide variety of industries as human resource advisors, consultants, and on-site HR departments since 2010. ? Our core business is to provide our corporate clients with human capital solutions that result in measurably improved employee and organizational performance while minimizing employment practice risk. ? We assist organizations troubleshoot, establish and outsource essential Human Rersource functions. View more View less
Job Details
Job Type: Full Time
Workplace Type: On-site
Qualification: Diploma
Job Experience: Mandatory
Job Location: Nairobi County, Kenya
Closing Date: Undisclosed
Salary: Undisclosed
Other Pay: Benefits
Job Category: Sales & Marketing
Job Description

Position Summary

We are seeking a detail-oriented and proactive Sales and Marketing Lead who will play a vital role in driving business growth by developing and executing strategic sales and marketing initiatives within the Manufacturing - building materials sector. The role focuses on generating leads, securing projects, strengthening brand visibility, managing client relationships, and positioning the company competitively in the construction and infrastructure market.

Key Responsibilities

  • Develop and implement sales strategies to achieve revenue and project acquisition targets.
  • Identify and pursue new business opportunities with contractors, developers, and corporate clients.
  • Prepare and submit quotations, proposals, and tenders for construction-related projects.
  • Build and maintain a strong sales pipeline for ongoing and upcoming projects.
  • Develop and execute marketing plans aligned with company growth objectives.
  • Promote the company’s construction products and services through digital and traditional marketing channels.
  • Oversee company website, social media platforms, and marketing materials (brochures, catalogs, project portfolios).
  • Coordinate with the marketing department on marketing campaigns, site branding, and project promotions.
  • Establish and maintain relationships with contractors, architects, engineers, consultants, and developers.
  • Handle key accounts and ensure high levels of client satisfaction and retention.
  • Respond to client inquiries, follow up on leads, and manage after-sales engagement.
  • Conduct market research to identify industry trends, competitor activities, and emerging opportunities in the construction sector.
  • Monitor pricing trends, market demand, and project pipelines.
  • Provide strategic insights to management for business expansion and market positioning.
  • Identify relevant tenders and project opportunities.
  • Coordinate preparation of technical and commercial proposals.
  • Liaise with technical, procurement, and finance teams during bid preparation.
  • Ensure timely submission of bids and compliance with tender requirements.
  • Lead and supervise the sales and marketing team.
  • Set KPIs and monitor team performance against targets.
  • Provide mentorship, training, and guidance to junior sales and marketing staff.
  • Collaborate with operations, production, and technical teams to ensure project alignment.

Minimum Qualifications

  • Bachelor’s degree or a Diploma in Marketing, Business Administration, Communications, or related field.
  • Strong understanding of Manufacturing - building materials and market dynamics is an added advantage.

Requirements

  • 8 years’ and above experience in marketing, training, or a related role.
  • Strong negotiation and business development skills
  • Strategic planning and market analysis
  • Excellent communication and presentation skills
  • Client relationship management
  • Leadership and team management
  • Results-driven and target-oriented mindset

Interested and qualified candidates should forward their CV using the position as subject of email.

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