Marketing Assistant

Position: Marketing Coordinator

Location: [Insert Location]

About the Company

We are a dynamic organization committed to delivering impactful marketing and communications strategies. Our team thrives on creativity, collaboration, and a results-driven approach. We are looking for a motivated Marketing Coordinator to support our marketing initiatives and help drive brand growth.

Key Responsibilities

• Support the execution of approved marketing campaigns, promotions, and activations by coordinating timelines, materials, and suppliers, assisting with on-ground activities, and tracking tasks to ensure all activities are completed efficiently and on schedule.
• Support the day-to-day management of social media and digital platforms by assisting with content scheduling, coordinating with agencies, and tracking and reporting on digital performance and engagement.
• Support the coordination of Public Relations activities, media requests, and press materials by assisting with drafting and circulation of internal communications and maintaining accurate records of media coverage and PR activities.
• Support the coordination and timely production of the quarterly company magazine by assisting in content collection and liaising with designers and printers to ensure smooth execution.
• Support adherence to brand guidelines and internal policies across marketing activities by ensuring compliance and maintaining accurate documentation for audits, ISO, and HSSEQ requirements.
• Assist in market research activities, including competitor analysis, customer insights, and campaign effectiveness tracking to provide actionable recommendations.
• Support event planning and coordination for company activations, exhibitions, and stakeholder engagements, ensuring logistical arrangements and materials are in place.
• Assist in the preparation of marketing reports, presentations, and performance summaries for management and internal stakeholders.
• Maintain and update marketing databases, contact lists, and asset libraries to ensure accurate and accessible records.
• Support cross-functional teams in implementing internal communication initiatives, ensuring employees are informed of campaigns, brand updates, and corporate announcements.
• Monitor and report on industry trends, media coverage, and emerging marketing tools to support continuous improvement in marketing strategies.
• Provide administrative support to the marketing team, including preparing briefing materials, coordinating meetings, and ensuring smooth day-to-day operations.

Qualifications & Requirements

• Education: Must have attained KCSE B+ and above. Must have a Bachelor's degree in Marketing, Communications, or a related field with a Second Upper Class.
• Experience: 1–2 years of experience in marketing, communications, digital marketing, or a related role. Experience supporting the implementation of marketing campaigns, promotions, and brand activations, including coordination with agencies, suppliers, and internal teams.
• Certifications: Relevant certifications in Digital Marketing, Social Media Management, or Public Relations will be an added advantage.
• Technical Skills: Basic knowledge of social media management and digital marketing tools. Proficiency in Microsoft Office applications (Word, Excel, PowerPoint). Familiarity with digital marketing tools and platforms. Exposure to digital marketing activities, including social media management, content scheduling, and preparation of engagement reports.
• Compliance & Standards: Understanding of brand guidelines, compliance requirements, and documentation processes related to audits and regulatory standards such as ISO and HSSEQ.

Skills & Competencies

• Strong organizational and coordination skills with attention to detail.
• Excellent written and verbal communication skills.
• Ability to multitask and manage priorities in a fast-paced environment.
• Team player with a proactive and collaborative mindset.

What We Offer

A supportive work environment, opportunities for professional growth, and the chance to contribute to meaningful marketing initiatives. If you meet the requirements and are eager to grow your career, we encourage you to apply.