Key Account Manager - Advertising - Jumia (Full Time)

Role Overview

This role owns advertising revenue growth for a defined group of brand accounts. Day to day, you will hunt for new opportunities, shape multi-channel media solutions, negotiate commercial agreements, and keep existing clients investing through strong performance storytelling. The position matters because it directly connects client needs with the company's media inventory and rate structure, turning individual campaigns into durable, revenue-generating partnerships.

Key Responsibilities

• Carry and achieve a revenue or billings target for an assigned portfolio of brands, while building the prospect list and sales pipeline needed to reach it.
• Run the complete sales cycle from prospecting and qualification through proposal, negotiation, close, campaign launch, execution, renewal, and upsell.
• Design each account's media approach by setting campaign objectives, creating multi-channel plans, selecting suitable ad formats and placements, and allocating budgets against the company's rate card.
• Handle and protect commercial terms, covering pricing, package structure, and annual joint business plans.
• Convert one-time campaigns into repeat investment by reviewing performance, sharing insights, and proactively proposing growth opportunities.
• Serve as the primary commercial contact for brand clients and coordinate with internal key account and category teams.
• Partner with ad operations, design, data, and commercial colleagues to deliver campaigns and meet client KPIs.
• Keep pitches, opportunities, and pipeline stages current in Retool, and provide monthly performance reports to brands that include clear recommendations, not just metrics.

Requirements & Qualifications

Essential

• At least four years in digital advertising or media sales, gained at a media agency, ad network, publisher, broadcaster, retail media platform, telco commercial team, or brand.
• Direct experience owning a revenue or billings target, with a track record of hitting it; you will be asked to share the numbers.
• Demonstrated success in closing media agreements with client-side brands, covering rate discussions, procurement engagement, and obtaining signed insertion orders.
• Practical experience assembling and pitching media plans that span display, performance, retail media, and social channels, alongside a firm grasp of campaign measurement and budget control.
• Comfort using data sources such as dashboards, campaign reports, and large datasets, plus the ability to translate performance figures into a compelling commercial argument.
• Strong relationship management skills, with the ability to align several stakeholders and manage competing priorities.
• Full professional fluency in written and spoken English.

Preferred

• A network of brand and media agency contacts in Kenya, and familiarity with the local media planning and budget calendar.
• Hands-on exposure to retail media or e-commerce advertising.
• A university degree in marketing, business, advertising, or a comparable subject. Practical sales experience and a demonstrable record of achievement matter more than the academic credential.