Direct Sales Agent

Role Overview

As a Direct Sales Agent, you are the face of our client's retail shop in Garissa, turning every customer who walks through the door into a sale — whether that means an airtime top-up, a new line activation, or a device purchase. You carry the shop's daily revenue target on your shoulders while simultaneously acting as its stock controller and cash custodian, which means your accuracy matters as much as your closing ability. This position sits at the intersection of sales, customer service, and retail compliance, and it directly shapes how customers in the region experience the brand.

Key Responsibilities

• Drive shop revenue against assigned monthly targets across airtime, new customer acquisitions, and device sales.
• Welcome walk-in customers, uncover their needs, and recommend the right products, bundles, or devices using proven upselling and cross-selling techniques.
• Reconcile inventory and consignment stock daily, matching system records against physical counts and reporting any variances promptly.
• Manage the daily cash float, record all sales transactions accurately, and balance the day's takings in line with finance controls and retail operating procedures.
• Put customer experience improvement initiatives into practice on the shop floor to lift satisfaction, loyalty, and repeat visits.
• Provide hands-on technical assistance to customers, particularly configuring data devices and troubleshooting connectivity or settings issues.
• Stay current on product features, pricing, and promotions so that every customer receives accurate, confident advice.
• Collaborate with the Shop Team Leader and colleagues on daily priorities, share customer feedback and market insights, and help keep the outlet presentable and well merchandised.

Requirements & Qualifications

• Diploma or Bachelor's degree in Business, Marketing, or a related discipline.
• At least one year of hands-on sales experience; retail, telecommunications, or other customer-facing environments are particularly relevant.
• Demonstrated marketing and selling ability, with solid product knowledge and a consultative, solution-oriented approach to customer conversations.
• Practical understanding of upselling, cross-selling, and customer relationship management techniques.
• Core strengths in customer focus, relationship building and networking, influencing and negotiation, and analytical thinking.
• Leadership-oriented attributes: strategic orientation, business acumen, a strong results orientation, and a willingness to develop yourself and others.
• Comfortable handling cash floats, stock records, and daily reconciliation with a high degree of accuracy and attention to detail.
• Effective verbal communication in English and Kiswahili; the ability to engage customers in the local language is an added advantage.

Applicants who meet the requirements above should send an application letter, their expected salary, and a detailed CV including a daytime telephone number to [email protected], quoting Direct Sales Agent – Garissa in the subject line.