Brand Manager
Posted: By:Hiring Kenya
Responsibilities
- You'll be the person in the room who actually cares about the brand, and the numbers behind it.
- This isn't a role for someone who wants to execute a checklist. It's for someone who loses sleep over why a campaign didn't land, gets genuinely excited when a new product idea has legs, and can walk into a cross-functional meeting and bring everyone to the same page without a title doing the heavy lifting.
- You'll own the full picture, from spotting what consumers are telling us (even when they don't say it directly), to steering innovation from a whiteboard scribble all the way to shelf.
- You'll shape annual brand plans, sharpen briefs, manage agency relationships, and make sure activations, campaigns and messaging all tell the same story.
You'll love this role if:
- You notice a competitor's new pack design at the supermarket and immediately start asking questions.
- Three projects at once doesn't stress you out, it motivates you.
- Turning messy consumer data into one sharp, clear insight is genuinely satisfying to you.
- You believe great brands earn their place in people's lives, and you want to help build one.
You'll struggle here if:
- You need everything defined before you can move.
- That's not my department" is a sentence you say often.
- You treat innovation as a once-a-year agenda item rather than a constant mindset.
- You're more comfortable reporting on what happened than influencing what happens next.
What You Bring:
- A degree in Marketing, Communications, or any discipline that's sharpened the way you think and solve problems.
- At least 5 years in Brand management- FMCG or Agri-Business experience will put you ahead.
- A track record you're proud of, not just one that looks good on a CV.
- Strong communication and strong analytical skills-you'll need both, sometimes in the same breath.
- The kind of attention to detail that catches things before they become someone else's problem.
Email your CV and relevant application documents with the subject Brand Manager Application by close of business Friday 29th May.
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