Technical Sales Representative

Role Overview

As a Technical Sales Representative covering Western Kenya, you will manage territory sales from customer visits and distributor coordination through to forecasting and performance reporting. Your work will help expand product availability and market share while giving customers practical technical support and maintaining strong commercial relationships.

Key Responsibilities

• Coordinate territory sales activity and put regional sales plans into action to meet periodic revenue targets.
• Manage distributor orders, invoicing, credit, outstanding debts and inventory in accordance with agreed terms.
• Build and maintain relationships with distributors and other customers, while identifying and developing new sales opportunities.
• Use Result Demonstration Plots to support product adoption and market growth, and promote strong brand visibility, reliable distribution and availability across the product range.
• Track competitor activity and recommend responses to protect or increase the company’s market position.
• Prepare weekly route plans and reports covering sales results, demand forecasts and relevant market intelligence.
• Keep customer records accurate and support analysis of territory performance.
• Oversee regional collections and promotional budgets, care for assigned vehicles and motorcycles in line with company policy, attend regional meetings and take on other duties assigned by management.

Requirements & Qualifications

• Diploma or bachelor’s degree in Animal Health, Veterinary Medicine, Business Administration, Marketing, Sales, Agriculture or a related discipline.
• At least four years of experience in the industry.
• Demonstrated ability to manage distributors and work with route-to-market models.
• Valid driving licence and a minimum of two years’ driving experience.
• Strong relationship-building, negotiation and organisational skills.
• High integrity, initiative and a self-directed approach to work.
• Willingness and ability to travel regularly and spend extended periods away from home.