SEO (Search Engine Optimization) Specialist

Blacksmith Agency is looking for an experienced SEO Specialist to manage SEO and paid media strategies across a portfolio of client accounts. This role is ideal for digital marketing professionals who have experience developing campaigns, improving client performance metrics, and creating effective growth strategies.

The selected candidate will take ownership of account strategy, manage organic and paid marketing channels, communicate with clients, and analyze campaign results. The role requires strong SEO knowledge, strategic thinking, and the ability to deliver measurable outcomes in a performance-driven environment.

Key Responsibilities:

• Develop and manage SEO and paid media strategies for multiple client accounts.

• Create marketing plans based on client goals and business objectives.

• Execute and optimize organic and paid search campaigns.

• Monitor campaign performance and analyze key metrics.

• Prepare reports and provide insights on marketing results.

• Act as a strategic point of contact for assigned clients.

• Identify opportunities to improve search visibility and campaign performance.

Requirements:

• Hands-on experience in SEO and/or paid media.

• Experience working in an agency or in-house marketing environment.

• Proven ability to improve client performance metrics.

• Strong understanding of digital marketing strategies and campaign optimization.

• Excellent analytical, communication, and problem-solving skills.

• Ability to work independently in a fully remote environment.

Strong knowledge of:

• Search Engine Optimization (SEO).

• Paid media campaigns and digital advertising.

• Client account management and performance reporting.

• Organic search strategy and marketing analytics.