Sales & Marketing Executive

Position: Sales & Marketing Executive

Industry Sector: Hospitality

Remuneration: Kshs. 80,000 – 100,000 + Performance Incentives

Employment Nature: Full-time

Location: Siaya

Primary Mandate

We are seeking a high-caliber Sales & Marketing Executive to elevate the commercial profile of our property. Your objective is to drive aggressive revenue growth across all streams, including room occupancy, conferencing, and signature events. You will act as a brand ambassador, building high-value partnerships with government agencies, NGOs, and corporate entities while marketing the hotel as a premier destination for golf, weddings, and executive retreats. This role demands a blend of digital marketing savvy and traditional B2B sales expertise to convert leads into long-term commercial success.

Core Workstreams

Revenue Strategy & Partnership Development

• Secure and convert high-volume leads for conferences, group bookings, and private corporate events.

• Cultivate strategic alliances with tour operators, government institutions, and event planners to diversify the client base.

• Market destination-specific experiences, positioning the property as the top choice for weddings and weekend getaways.

• Conduct professional site inspections and presentations to showcase the property’s unique value propositions.

Digital Branding & Multimedia Marketing

• Lead multi-channel digital campaigns across Meta and Google to increase brand visibility and direct bookings.

• Oversee the production of high-quality visual content, including professional photography and promotional videos.

• Manage influencer collaborations and experiential activations to engage the leisure and luxury market.

• Monitor hospitality booking channels to optimize pricing and ensure brand consistency across all platforms.

Commercial Intelligence & Reporting

• Maintain a robust sales pipeline and CRM database to track client engagement and lead status.

• Analyze market trends and competitor activities to identify untapped revenue opportunities in the region.

• Coordinate closely with the operations team to ensure that promised guest experiences are delivered flawlessly.

• Generate data-driven monthly reports on occupancy trends, campaign ROI, and overall commercial performance.

Expertise Profile

The Essentials

• Education: Degree or Diploma in Marketing, Hospitality Management, or Business Administration.

• Experience: 3–5 years of proven success in hospitality sales, resort marketing, or leisure business development.

• Technical Skill: Advanced knowledge of digital marketing, social media management, and CRM tools.

Required Competencies

• Revenue Mindset: A relentless focus on lead conversion and achieving aggressive growth targets.

• Negotiation Power: Ability to draft and close complex proposals for corporate and government contracts.

• Creative Vision: Skilled in content creation and experiential marketing to elevate brand perception.

• Interpersonal Excellence: A strong networker capable of building rapport with high-level decision-makers.

The Value Proposition

• High-Growth Potential: Significant earnings through a competitive base salary and performance-linked incentives.

• Strategic Leadership: Play a defining role in the commercial trajectory of a premier hospitality asset.

• Professional Environment: Work in a scenic, high-stakes resort setting that values creativity and results.

Submit your CV for the Sales & Marketing Executive role. Highlight your 3–5 years of hospitality sales success and your experience in corporate lead conversion.

Apply now to lead our commercial growth in Siaya.