Sales Executive – Vehicle Tracking

Role Overview

This field-focused Sales Executive will find and win customers for vehicle tracking equipment and ongoing monitoring subscriptions. By meeting fleet and business decision-makers, demonstrating the tracking platform in real operating environments, and guiding prospects through purchase and installation, the role helps customers improve vehicle visibility, security, and fleet operations while growing sales.

Key Responsibilities

• Build a pipeline of prospective customers across transport and logistics, corporate fleets, car rental, insurance, and private vehicle markets through outreach, networking, digital prospecting, and in-person visits.
• Arrange and lead meetings at client offices, fleet yards, and other operating sites with Fleet Managers, Transport Directors, Operations Managers, business owners, and relevant decision-makers.
• Demonstrate tracking hardware and software, showing how features such as live location, route planning, driver behaviour insights, fuel monitoring, and vehicle security can address customer needs.
• Assess each prospect’s requirements and prepare tailored proposals, quotations, and service-level agreements.
• Negotiate commercial terms and close sales for tracking devices and recurring monitoring subscriptions.
• Work with technical installation teams to coordinate device fitment after a sale and help ensure a smooth customer handover.
• Maintain customer relationships to support retention, identify opportunities for additional services, and generate referrals.
• Track market pricing, competitor activity, and telematics developments in Kenya; keep CRM records current and provide regular sales performance reports.

Requirements & Qualifications

• Bachelor’s degree or diploma in Sales and Marketing, Business Administration, Information Technology, or a related discipline.
• At least two years of demonstrated sales experience. Background in technology, telematics, vehicle tracking, security systems, or automotive sales is preferred.
• Confident prospecting and field-sales ability, with strong presentation, negotiation, and closing skills.
• Working knowledge of GPS tracking, telematics, and the operational needs of vehicle fleets.
• Clear written and verbal communication skills, including the ability to explain technical products to business customers.
• Self-motivated, resilient, and comfortable working toward sales targets.
• Proficiency with MS Office or Google Workspace and CRM software.