Relationship Manager – Product & Development – Youth Banking

Role Overview

This role shapes and manages banking products and services for young customers, from early research and business case development through launch and ongoing improvement. By connecting youth customers with relevant ways to save, transact, borrow, invest, and build financial capability, the role supports customer growth while strengthening the Bank’s Youth Banking portfolio.

Key Responsibilities

• Design and manage Youth Banking products and propositions across deposits, payments, digital banking, lending, investments, insurance, savings, and lifestyle services.
• Prepare product concepts, business cases, pricing proposals, financial models, and commercialization plans for review and approval.
• Coordinate product delivery from approvals and testing through pilots, user acceptance testing, launch preparation, implementation, and post-launch review.
• Use customer research, segmentation, journey mapping, competitor analysis, and portfolio data to identify needs, opportunities, and product improvements.
• Build progression pathways that help young customers move from everyday banking towards savings, credit, investment, and wealth-building products.
• Develop partnerships with schools and other educational institutions, youth organizations, fintechs, employers, business support groups, and development partners.
• Track customer acquisition, account growth, balances, transactions, revenue, profitability, engagement, retention, and product usage; recommend actions based on results and return on investment.
• Maintain product governance and risk records, support regulatory and consumer protection compliance, and work with internal teams on delivery, training, sales enablement, and management reporting.

Requirements & Qualifications

• Bachelor’s degree in Business Administration, Finance, Economics, Marketing, Banking, Statistics, or a related discipline.
• At least five years of relevant experience in product development or management, proposition development, marketing, customer experience, business development, or retail banking.
• Demonstrated experience developing and managing customer-focused banking products or services.
• Experience with market research, customer segmentation, portfolio analysis, and business case preparation.
• Professional qualifications in product management, digital banking, marketing, project management, customer experience, or financial services are an advantage.
• Background in youth banking, digital financial services, ecosystem partnerships, or retail banking is an advantage.