About the Job
The Regional Sales Manager / Sales Director Africa is a senior revenue-owning role responsible for driving Mantra's commercial growth across Sub-Saharan and North Africa. You will lead business development, manage and grow a channel partner ecosystem, and directly close strategic deals with governments, system integrators, banks, telecom operators, and enterprise customers. This is a founder-level sales role — you will define the Africa go-to-market playbook, establish our company's brand credibility, and be the single point of accountability for the region's revenue targets.
Responsibilities
Revenue & Business Development
- Own and exceed quarterly and annual revenue and pipeline targets for biometric hardware, OEM sensor modules, and software solutions across assigned African territories.
- Identify, qualify, and close high-value opportunities with government bodies (national ID, voter registration, border security), telecom operators (SIM/eKYC biometric mandates), banks (financial inclusion, AML/eKYC), and enterprise clients.
- Develop and execute territory-specific go-to-market plans aligned with Mantra's global strategy and regional market dynamics with over 90% forecasting accuracy and optimizing CRM data integrity.
- Monitor industry RFPs and tender portals; lead or coordinate proposal responses, BOQ preparation, and technical-commercial submissions.
Channel Partner Management
- Build and manage a structured partner ecosystem: Value-Added Distributors (VADs), System Integrators (SIs), Value-Added Resellers (VARs), and ISVs.
- Recruit, onboard, enable, and certify new channel partners in priority markets; maintain a partner scorecard and quarterly business review cadence.
- Co-sell and co-develop pipeline with partners; provide deal registration, pricing support, and competitive positioning guidance.
- Drive partner revenue accountability through joint GTM plans and structured incentive frameworks.
Strategic Account Management
- Develop and maintain relationships with senior stakeholders (C-suite, procurement heads, technical decision makers) at key accounts and government ministries.
- Lead commercial negotiations, contract structuring, and deal closure for high-value projects; coordinate with Mantra legal, finance, and leadership for approvals.
- Manage post-sale relationship and reference development to ensure high renewal, upsell, and referral rates.
Market Intelligence & Reporting
- Track competitive landscape across the region; deliver actionable intelligence to product and leadership teams.
- Maintain accurate pipeline, forecast, and activity data in CRM; deliver weekly/monthly reporting to leadership.
- Provide inputs to product roadmap and pricing strategy based on customer feedback and regional requirements.
Brand & Thought Leadership
- Represent Mantra at regional industry events, government forums, trade exhibitions, and biometric/ID standards body meetings.
- Collaborate with marketing for regional campaigns, case studies, and PR initiatives.
Requirements
- Bachelor's or Master's degree in Engineering, Business, IT, or related field.
- 6–12 years of total experience; minimum 4 years in Africa-focused sales of technology products.
- English (fluent, written & spoken mandatory); Swahili, French, Arabic, or Portuguese a strong advantage.
- Comfortable reading product datasheets, SDK documentation, and RFP technical annexures.
- Valid passport; ability to travel across Sub-Saharan and North Africa; multi-entry visa experience preferred.
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