Posted:1 hour ago
By:Hiring Kenya
Company Details
Industry:
Consumer Goods
Description:
At RB, our vision is a world where people are healthier and live better, so we’re always looking for the next breakthrough that can make a difference. You might not recognize our name, but you will be familiar with our brands - Scholl, Nurofen, Strepsils, Durex, Gaviscon, Dettol, Lysol, Finish, Vanish. They’re the products that protect your world. And we’re proud to call them our own. Headquartered in the UK, we’re a truly global company with operations in over 60 countries worldwide. Our health, hygiene and home products are sold and trusted in almost 200 countries, bringing our vision to millions of people. Ranked in the Top 20 on the London Stock Exchange, our relentless drive to outperform has trebled our revenue since 2000 and quadrupled our market capitalisation. We’re just as demanding of our social and environmental impact too. We’ve cut our carbon footprint by 20% in just 5 years and set new 2020 targets; cutting water use by a 1/3, carbon by a 1/3 again, and for a 1/3 of sales to come from more sustainable products. It’s not PR – it’s progress. And we’re already well on our way to exceeding our targets.
Job Description
Your responsibilities
- Gather and interpret data to unveil insights that will inform strategic business decisions.
- Collaborate on market research and consumer behaviour projects to reveal trends that dictate our industry.
- To partake in the development of a clear vision for Reckitt brands in Uganda and Tanzania in line with regional and global strategic imperatives.
- Support in the delivery of portfolio P&L
- Monitor and get regular Market Share trends analysis
- Support in the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix
- Execute initiatives (BDIs) and building blocks
- Support in building & maintaining a calendar of brand activations events.
- Support in analysing previous campaigns.
- Support in educating the consumer about the products through brand activations.
- Execute building blocks on annual basis in alignment with trade team
- To co-ordinate the sales and TM team in execution of BDIs
- Aligns plans & executional timelines and track progress
- Lead in digital execution of Reckitt brands
- Coordinate the digital plans and manage execution and achievement of set KPIs
The experience we're looking for
- Planning and Monitoring ability: leads in the development of portfolio strategy.
- Proactively collect and analyse relevant data and, where necessary, seek new data sources to identify opportunities for corrective action and growth.
- Consumer/customer orientation: Effective in finding mutual long- & short-term gains among diverse stakeholder interests whenever possible.
- Teamwork with good interpersonal communications: Ability to effectively work with the cross functional teams to deliver on set KPIs
- At least 3 years of marketing experience, and must be able to demonstrate outstanding marketing skills developed within the FMCG environment
- Exposure to data visualisation tools such as Tableau or Power BI is desirable.
- Keen attention to detail, coupled with strong problem-solving skills.
Salary: Discuss During Interview
Education: Diploma
Employment Type: Full Time
