Responsibilities

Develop and execute a regional sales plan to meet monthly and quarterly targets

Manage and grow relationships with distributors, stockists, wholesalers, and retail outlets

Oversee and monitor performance of field sales representatives and merchandisers in the region Analyze market trends, competitor activity, and consumer behavior to inform sale strategy

Coordinate product promotions, in-store visibility, and market activations

Provide timely and accurate reports on sales performance, forecasts, and regional feedback Ensure proper execution of pricing, discounts, and promotional campaigns in trade

Monitor distributor stock levels and ensure timely reorders

Qualifications

Diploma or Degree in Sales, Marketing, Business or related field

Minimum 3 years' experience in FMCG regional or field sales

Strong negotiation, interpersonal, and reporting skills

Ability to work independently and travel frequently within the region

Proficiency in MS Office and sales tracking tools.