The Account Executive – PR & Editorial is responsible for managing day-to-day client relationships while driving the development and execution of impactful communication strategies. The role combines strong client service skills with editorial expertise and public relations experience to ensure content and campaigns are delivered on time, within budget, and to the highest quality standards. It also requires excellent writing and oral communication skills, the ability to simplify complex ideas for diverse audiences, and leadership potential to support junior colleagues while shaping client narratives and strengthening media relations

ACCOUNTABILITY

Reports to the Group Account Director

KEY DUTIES & RESPONSIBILITIES

Client Management & Support

Serve as a day-to-day contact for assigned clients, ensuring smooth communication and service delivery.

Develop client briefs, manage timelines, and track deliverables against agreed objectives.

Build strong client relationships based on trust, responsiveness, and professionalism.

Editorial & Content Development

Research, write, and edit press releases, op-eds, speeches, briefs, and newsroom content.

Ensure all content is clear, accurate, engaging, and aligned with client brand values.

Break down complex information into accessible narratives for mass market and targeted audiences.

Public Relations & Media Engagement

Support in managing media relations, including liaising with journalists and pitching stories.

Draft key messages and talking points for client spokespersons.

Monitor media coverage and prepare reports on PR outcomes.

Project Coordination & Collaboration

Work with Creative, Content, and Digital teams to deliver integrated campaigns.

Contribute to brainstorming and strategy sessions with fresh, client-relevant ideas.

Coordinate multiple projects concurrently, ensuring deadlines and quality standards are met.

Leadership & Growth

Support and mentor junior colleagues on writing, PR execution, and client management.

Uphold agency values creativity, excellence, and collaboration.

Minimum Requirements

Bachelor’s degree in Journalism, Communications, Public Relations, Marketing, or related field.

3–5 years’ experience in a busy editorial or PR environment, ideally within an agency or newsroom.

Excellent writing, editing, and oral communication skills.

Proven ability to simplify and communicate complex information effectively.

Experience managing multiple client accounts or projects concurrently.

Exposure to PR planning, media relations, and campaign execution.

Strong writing and editing skills with the ability to simplify complex ideas for diverse audiences.

Solid understanding of media relations and ability to engage journalists and editors effectively.