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Marketing Representative

2 - 4 Years
Company Details
Industry: Real Estate
Description: Homes Universal is a real estate consortium of more than ten subsidiaries that offer the full range of real estate services ranging from property development, sales and lettings, valuations, property management, property exhibitions, interior design and a host of other complementary services. Over the years, the group has continued to thrive by anticipating the needs of the market and quickly adapting so as to provide the required services conveniently under one roof through its wide network of subsidiaries.
Job Description

Key Responsibilities:
Sales and Marketing:

  • Develop and execute effective marketing strategies to promote real estate properties.
  • Actively source and convert leads into sales or rentals through cold calling, social media marketing, and networking.
  • Conduct property tours and follow up with clients to close deals.

Client Management:

  • Build and maintain strong relationships with clients to ensure satisfaction and loyalty.
  • Address inquiries and concerns promptly, providing excellent customer service.

Market Research and Analysis:

  • Conduct market analysis to identify potential opportunities and competitive pricing.
  • Monitor trends in the real estate market to inform marketing efforts.

Promotional Activities:

  • Participate in and organize promotional events, property expos, and open houses.
  • Create and manage marketing materials such as brochures, social media content, and newsletters.

Reporting:

  • Maintain detailed records of sales, leads, and marketing activities.
  • Prepare regular reports for the management team on performance metrics, campaign success, and future strategies.

Required Skills:

  • Excellent communication and interpersonal skills.
  • Strong negotiation and persuasion abilities.
  • Knowledge of digital marketing, including social media platforms and email campaigns.
  • Proficiency in CRM and real estate management software.
  • Analytical skills to assess market trends and property values.
  • Time management and multitasking abilities.
  • Creative thinking and adaptability to dynamic market conditions.

Education:

  • Bachelor's degree in Marketing, Business Administration, Real Estate, or a related field.
  • Certification in real estate sales or marketing is an added advantage.

Experience:

  • 2-4 years of experience in real estate sales and marketing.
  • Proven track record in meeting sales targets and managing client relationships.

Training:
Regular training in:

  • Real estate market trends and valuation.
  • Digital marketing and social media tools.
  • Customer relationship management (CRM) software.
  • Sales techniques and negotiation skills.
  • Villa Care Ltd's specific property portfolio and marketing strategies.

Expected Outputs:

  • Achievement of monthly and quarterly sales targets.
  • Increased lead conversion rates.
  • Effective execution of marketing campaigns with measurable ROI.
  • Regular updates to the client database with detailed notes on interactions and outcomes.
  • Enhanced brand visibility and market share for Villa Care Ltd.
  • This job is ideal for someone with a passion for real estate, a proactive attitude, and the ability to thrive in a target-driven environment.
Salary: Kshs. 30,000 - Kshs. 50,000
Education: Degree, Diploma
Employment Type: Full Time

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