Sales Representatives

Role Overview

As a Sales Representative / Territory Developer, you will grow sales across an assigned territory by opening new healthcare accounts and developing lasting relationships with existing customers. Your day will involve prospecting and visiting healthcare providers, presenting medical and rehabilitation products, progressing opportunities through to purchase, and coordinating follow-up on orders and payments. Your work will help customers find products suited to their needs while expanding the company’s reach in the healthcare market.

Key Responsibilities

• Identify prospective customers and decision-makers at pharmacies, hospitals, medical practices, physiotherapy clinics, rehabilitation centres, and other relevant institutions.
• Generate and qualify leads through field visits, calls, referrals, and other outreach; maintain a pipeline and follow opportunities through to account opening.
• Promote medical equipment, devices, physiotherapy and rehabilitation products, and other assigned healthcare products, matching recommendations to customer requirements.
• Deliver product presentations and demonstrations, arrange trials where appropriate, and direct technical or clinical questions to the relevant internal teams.
• Plan territory coverage and account activity to meet sales targets, strengthen product presence, and identify cross-selling opportunities with current customers.
• Maintain customer relationships through regular visits, prompt responses to enquiries, and coordination with internal teams on order fulfilment, delivery, installation, training, or after-sales support where applicable.
• Prepare quotations and sales documents, track orders, and follow up on invoices and overdue payments in line with company processes.
• Record visits, leads, opportunities, customer details, sales activity, and follow-up commitments in the CRM; provide forecasts and updates on performance, pipeline, collections, and market or competitor activity.

Requirements & Qualifications

• Diploma or degree in sales and marketing, business administration, medical sales, biomedical engineering, clinical medicine, physiotherapy, pharmacy, or a related discipline.
• At least two years of relevant B2B sales experience in medical equipment, medical devices, pharmaceutical products, healthcare supplies, or a related area.
• Evidence of winning new customers and converting prospects into active accounts, preferably with experience selling to healthcare facilities or institutional buyers.
• Strong communication, presentation, negotiation, and relationship-building skills, with the ability to explain product benefits clearly and accurately.
• A valid driving licence and readiness to make regular field visits within the assigned territory.
• Ability to organise territory activity independently, follow up consistently, and work towards sales targets.
• Working knowledge of Microsoft Office and the discipline to maintain accurate CRM records, sales documentation, and reports.
• Experience with physiotherapy, rehabilitation, orthopaedic, diagnostic, or hospital equipment is an advantage. A clinical, physiotherapy, rehabilitation, or biomedical background; healthcare-sector contacts; or experience with product trials, institutional accounts, territory planning, and collections will also be beneficial.