Sales Executive - Construction Equipment

Role Overview

You will be the driving force behind revenue growth for a fast-expanding supplier of construction and industrial machinery. Day to day, you will prospect for new commercial clients, demonstrate equipment on-site, and build a pipeline of qualified opportunities that converts into repeat business. Your efforts directly shape the company’s market presence across the construction sector, so a proactive, target-driven approach is essential.

Key Responsibilities

• Proactively hunt for new accounts among contractors, developers, engineering consultancies, hardware distributors, and project management firms.
• Carry out regular field visits and product demonstrations, tailoring each pitch to the customer’s specific project requirements.
• Prepare accurate quotations, technical proposals, and persuasive sales presentations that highlight equipment value and return on investment.
• Negotiate commercial terms, handle objections, and move prospects through to signed orders within agreed timeframes.
• Manage a structured sales pipeline, prioritising follow-ups on leads and quotations to keep every opportunity active.
• Track monthly performance against sales targets and maintain up-to-date forecasts and activity reports for management.
• Monitor competitor pricing, new product launches, and shifting demand within the construction and industrial sectors to refine your approach.
• Coordinate with internal technical and delivery teams to ensure smooth handovers, installations, and after-sales support for clients.

Requirements & Qualifications

• A diploma or bachelor’s degree in sales, marketing, business administration, civil/mechanical engineering, or a closely related discipline.
• At least two years of proven B2B sales experience, ideally within construction equipment, heavy machinery, industrial products, or technical solutions.
• Strong understanding of consultative and solution-based selling, with the ability to diagnose client needs and recommend the right equipment.
• Demonstrated track record of prospecting, negotiating, and closing deals with commercial decision-makers.
• Excellent verbal and written communication, presentation, and negotiation skills.
• Self-motivated and target-oriented, with a genuine appetite for commission-driven earnings.
• Comfortable with frequent on-location client visits and working independently outside the office.
• A valid driving licence is considered an advantage.

What We Offer / Why Join

This is a performance-driven role where your earnings are directly tied to the sales you generate. You will join a growing company that is actively expanding its sales team, giving you the autonomy to shape your own pipeline and benefit from uncapped commission on successful sales. If you are motivated by targets and want to convert your effort into tangible financial reward, this is an opportunity to build a long-term career in a thriving industry.