Direct Sales Agent - Malindi

Role Overview

This is a front-line retail sales position within a telecommunications shop environment, where you will be the person customers meet first and the one responsible for turning walk-ins into activations, device purchases and airtime revenue. You will report to the Shop Team Leader and work to agreed sales targets while keeping stock, cash and paperwork accurate enough to satisfy internal finance and retail operations controls. The role matters because shop performance depends on consistent daily selling discipline combined with the trust customers place in whoever serves them at the counter.

Key Responsibilities

• Drive sales of airtime, new customer acquisitions and devices to meet or exceed the targets set for your shop.
• Track Telkom stock, including consignment items, so that recorded inventory movements match what is physically on the shelf each day.
• Manage the daily cash float, reconcile takings and take accountability for the accuracy of all sales recorded during your shift.
• Put customer experience improvement initiatives into practice on the shop floor as a way of converting more visits into sales and encouraging repeat business.
• Assist customers with the hands-on configuration of data devices and resolve basic technical queries at the point of sale.
• Look for and act on upselling and cross-selling openings across the product range rather than simply completing the transaction in front of you.
• Build and maintain customer relationships so that buyers return to you for future needs and referrals.
• Operate strictly within the finance controls, processes and policies that govern retail operations.

Requirements & Qualifications

• Diploma or Bachelor's degree in Business, Marketing or a closely related discipline.
• At least one year of hands-on sales experience, ideally in a retail or telecommunications setting.
• Practical marketing ability and a solid working knowledge of the products being sold.
• Demonstrated skill in upselling and cross-selling, with a solution-oriented approach to customer needs.
• Experience with customer relationship management practices.
• Core competencies: customer focus, networking and partnership building, influencing and negotiating, and analytical thinking.
• Leadership competencies: strategic orientation, business acumen, results orientation, and a commitment to developing yourself and others.