Brand Manager - Pharma
Posted:
The incumbent will plan & execute key brand strategies focusing on healthcare professionals like Doctors, Nurses, & Pharmacists, ensure increase in visibility of our brands and work closely with the sales team to help drive business growth.
Key Responsibilities:
- Support the execution of marketing plans for existing products and new product launches.
- Execute and deliver effective marketing campaigns/activities within the approved budget while meeting the agreed timelines.
- The incumbent will plan & execute key brand strategies focusing on healthcare professional like Doctors, Nurses, & Pharmacists
- Establish, maintain and grow the product-related expert network (KCOA)
- Design and customize training (regional context) promotional content, product training programs
- Provide academic support and guidance for product sales activities.
- Work closely with sales team to ensure implementation of marketing & brand plans.
- Work aggressively to develop and procure visibility inputs as and when required.
Essential Skills, Experience, and Qualifications:
- Bachelor’s degree in pharmacy/ Biological Sciences.
- Minimum of 3 years’ experience in Marketing/Sales preferably from a pharmaceutical industry handling OTX/OTC brands
- Ability to forge strong working relationships & gain credibility quickly with all levels.
- Well organized individual with the ability to prioritize, deliver to tight deadlines and with the ability to function effectively under pressure.
- Strong communicator with ability to influence internal and external stakeholders.
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