locations Nairobi, Kenya time type Full time posted on Posted Today job requisition idJR1093464
Job Description :
Job Title: Field Sales Representative
About us
East African Breweries PLC (EABL) is East Africa’s leading branded alcohol beverage business with an outstanding collection of brands that range from beer, spirits, and adult non-alcoholic drinks (ANADs) reaffirming our standing as a total adult beverage (TAB) company. And our success is thanks to the strength of our people, in every role. It’s why we trust them with our legacy. And it’s why we reward them with the career-defining opportunities that they deserve.
Sales
Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell 6.5 billion litres of our iconic brands across 180 countries every year.
We’re operating across different markets, channels and areas of expertise. Using consumer insight and digital platforms, we reach new customers, markets and celebrations to help us achieve our growth potential. We’ll support you every step of your Sales career, as you work with people with diverse talents, backgrounds, and perspectives to realize your fullest potential
Market Complexity
The trading environment of the FMCG category is changing from a pure commodity approach to brand and image building. Key Accounts are slowly emerging, which will result in specialization and concentration of decision power. To gain competitive advantage, enhance brand volume and profit performance, the trade marketing and distribution functions need to successfully implement EABL’s trade marketing and distribution standards.
About the role
To contribute to the performance of the Sales & Distribution organization by implementing and executing a Territory Sales & Distribution plan that meets brand, volume, merchandising and promotion objectives for each outlet in order to achieve the overall area or channel trade marketing objectives
The Field Sales Representative will cover the retail outlets on the basis of a pre-assigned route/plan.
Key Accountabilities:
- Develop and implement a territory trade marketing plan which meets the objectives of the area trade marketing plan in the areas of brand, volume, merchandising and promotion.
- Ensure that the territory distribution objectives of brand availability, stock holding and stock rotation are achieved.
- Ensure that price is in line with the company strategy
- Implement promotions, develop and execute Merchandising Programmes at POS with optimum use of resources and materials in order to achieve the highest in-store visibility and sales performance for the strategic brands.
- Measure business performance to drive insights
Qualifications and Experience Required:
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people.
We’re looking for people with creativity, boldness and a sense of purpose to take Diageo and our timeless, pioneering brands to the next level.
Feel inspired? Then this may be the opportunity for you.
Worker Type :Fixed Term Contract (Fixed Term)
Primary Location: KBL
Additional Locations :
Job Posting Start Date : 2024-02-14
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