Salesperson (Branding, Signage & Printing Industry)

Role Overview

You will be the driving force behind new business growth for a Nairobi-based company specialising in signage, branding, and commercial printing. Day to day, you will hunt for corporate clients, visit their premises, understand their visual communication needs, and turn those needs into signed orders for large-format printing, architectural signage, and branded installations. Your work directly feeds the production pipeline and determines whether the company meets its revenue goals, so you will coordinate closely with design and estimation teams to keep every proposal technically sound and commercially attractive.

Key Responsibilities

• Proactively identify and pursue B2B opportunities across Nairobi and surrounding commercial areas using cold outreach, site visits, and corporate networking.
• Build and maintain a healthy sales pipeline by logging every lead, follow-up, and conversion in the company’s tracking systems.
• Visit client premises to assess their branding needs and make recommendations on substrates, finishes, installation methods, and project timelines.
• Prepare accurate quotations and polished sales proposals, then negotiate terms within the approved commercial guidelines to close deals.
• Work with internal cost estimators, designers, and production teams to align technical specifications with client expectations before orders move to manufacturing.
• Hand over closed orders to production and stay involved throughout the process to resolve any last-minute changes or clarifications.
• Cultivate long-term relationships with corporate accounts to encourage repeat business, upselling of premium materials, and cross-selling of complementary branding services.
• Monitor competitor activity and market trends in the signage, printing, and out-of-home advertising sectors to refine your sales pitch and identify emerging demand.

Requirements & Qualifications

• Diploma or Bachelor’s degree in Sales & Marketing, Business Administration, Media, or a closely related discipline.
• At least 2–3 years of verifiable sales experience, ideally within branding, signage, outdoor advertising, commercial printing, or fabrication.
• A demonstrable history of B2B client acquisition and comfortable execution of cold-calling and field prospecting strategies.
• Strong negotiation instincts with the ability to handle objections, present commercial pitches confidently, and close sales at senior decision-maker level.
• Practical familiarity with common printing substrates, vinyl types, sign structures, and typical production lead times.
• Excellent communication skills in English and Swahili are highly valuable for corporate presentations, written proposals, and relationship building.
• Self-discipline and resilience to work independently in a field-based role while consistently chasing monthly and quarterly sales targets.
• Residency in Nairobi or immediate surroundings is strongly preferred, as frequent client visits are required.

What We Offer

A competitive base salary of KSh 50,000 per month with an additional commission structure tied to the business you generate. You will receive the support of a well-established production and design team behind your proposals, allowing you to sell with confidence and focus on building lasting client relationships rather than operational worries. This is a full-time field and on-site role that suits a self-motivated sales professional eager to make a measurable impact in Nairobi’s competitive branding and printing market.