Role Overview
This role leads export sales growth across African markets, from finding promising opportunities to building the distributor relationships needed to serve them. You will shape market-entry plans, track commercial performance and work with senior management to turn expansion priorities into sustainable sales.
Key Responsibilities
- Set and execute export sales plans that support agreed targets and growth priorities.
- Research African markets to assess customer demand, competitive conditions and opportunities for expansion.
- Develop market-entry approaches, including suitable distribution routes and pricing strategies.
- Build and manage distributor partnerships, supporting reliable product availability in each market.
- Review sales results, market movements and profitability, using findings to guide commercial decisions.
- Ensure export activities meet applicable international trade rules and market requirements.
- Visit target markets to strengthen business relationships and explore potential opportunities.
- Partner with senior management to deliver export growth initiatives.
Requirements & Qualifications
- Bachelor’s degree in Sales, Marketing, Business Administration or a related discipline; a Master’s degree is an advantage.
- At least six years of sales and account-management experience across African markets.
- Experience in FMCG is required; exposure to ice cream or confectionery is preferred.
- At least five years’ experience in a leadership position.
- Demonstrated ability to identify market opportunities and develop sales strategies that support growth.
- Strong negotiation, communication and relationship-management skills.
- Analytical capability, including the ability to interpret sales data and market trends.
- Knowledge of distributor management, market expansion and international trade requirements.
- Confidence using sales-management and reporting tools for analysis and performance tracking.
- A self-directed, results-focused approach suited to a fast-paced environment, and willingness to travel across target markets.
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