Key Responsibilities:

• Identify, source, and recruit new clients interested in logbook loans.
• Market and sell logbook loan products to individuals and SMEs.
• Explain loan terms, interest rates, repayment schedules, and conditions clearly to clients.
• Conduct preliminary client assessments and collect required documentation.
• Build and maintain strong client relationships to encourage repeat business and referrals.
• Follow up on prospective clients and convert leads into approved loans.
• Ensure proper KYC documentation and compliance with internal policies.
• Monitor client repayments and follow up on overdue accounts in coordination with the collections team.
• Achieve monthly sales and portfolio growth targets.
• Maintain accurate records of client interactions and pipeline.
• Provide market intelligence and competitor feedback to management.
• Participate in marketing campaigns, activations, and field visits.
• Ensure excellent customer service before, during, and after loan disbursement.

Key Performance Indicators (KPIs):

• Number of new logbook loans booked.
• Loan portfolio growth.
• Portfolio at Risk (PAR) within acceptable limits.
• Client retention and repeat business rate.
• Revenue generation targets.

Minimum Qualifications & Experience:

• Diploma or Degree in Business Administration, Marketing, Finance, or related field.
• At least 1–3 years’ experience in microfinance or logbook loan sales.
• Strong negotiation and persuasion skills.
• Excellent communication and relationship management skills.
• Ability to work under pressure and meet targets.
• Knowledge of microfinance regulations and lending procedures.