Key Responsibilities
Client Relationship Management:
- Build and nurture strong relationships with clients by serving as the primary point of contact for campaign delivery and operational queries.
- Ensure proactive communication with clients regarding campaign performance, timelines, and key updates.
- Partner with the Client Services and Strategy teams to ensure expectations are managed and exceeded.
- Facilitate feedback loops between client and internal teams, ensuring alignment with business outcomes and strategic goals.
Team Leadership & Delivery Management:
- Lead, mentor, and grow a team of media planners and digital marketing specialists—providing clear direction, coaching, and support.
- Drive the implementation of digital strategies defined by the Head of Digital, ensuring consistent execution across channels and accounts.
- Oversee day-to-day operations of digital campaigns from setup to reporting, ensuring timelines, budgets, and performance targets are met.
- Ensure high-quality outputs through robust QA processes—verifying accuracy in media setup, tracking, creative assets, and reporting.
Project & Workflow Management:
- Oversee complex digital projects across search, social, video, programmatic, and web—owning timelines, resource planning, and delivery coordination.
- Translate briefs and strategic direction into clearly scoped, actionable work plans for your team.
- Identify roadblocks or inefficiencies, and implement process improvements that enhance speed, quality, and team collaboration.
Cross-Functional Collaboration:
- Coordinate with creative, development, data, and client teams to align project execution with strategy and client goals.
- Support new client onboarding and project kickoffs by aligning execution plans with strategic objectives.
Performance, Tools & Optimization:
- Champion the use of tools and automation to streamline workflows and improve reporting accuracy and timeliness.
- Work with the Head of Digital to implement new systems, media platforms, or measurement approaches.
- Foster a culture of accountability, knowledge-sharing, and structured learning through playbooks, SOPs, and retrospectives.
Requirements
- Bachelor’s degree in Marketing, Communications, Digital Marketing or related field
- Minimum of 5+ years in digital marketing/media agency, with at least 2 years in team leadership or operations-heavy roles.
- Experience running or overseeing paid campaigns across platforms like Google Ads, Meta, LinkedIn, TikTok, and programmatic tools.
- Familiarity with campaign and data QA processes—verifying campaign setup, tagging, tracking, and reporting.
- Strong understanding of digital media KPIs, attribution, and performance optimization.
- Experience managing multi-channel project timelines, resource plans, and execution frameworks.
- Excellent communication and team coordination skills—able to lead from the middle.
- Proficient in key tools: GA4, GTM, Looker Studio/Power BI, Meta/Google Ads Manager, project management platforms.
- Experience in agency settings with fast-moving, multi-industry clients.
- Familiarity with marketing automation, CRM systems, or lifecycle marketing tools.
- Certifications in Google Ads, Meta Blueprint.
- Candidates who can join immediately are encouraged to apply
Salary: Ksh. 180,000 - Ksh. 220,000
Otherpay: Benefits
Education: Diploma
Employment Type: Full Time
Contact Information