SEO Manager

5 Years
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Company Details
Industry: Consulting
Description: Gap Recruitment Services Limited is a leading recruitment firm in Kenya where International and local companies find just the right fit talent. Whether you are an employer seeking skilled talent to fuel productivity in your organization or a job seeker pursuing your dream job and a fulfilling career, we are your Staffing Team, and we are committed to your success. Gap Recruitment has the technical capacity to find the right resource for any of your vacancies, but we know it takes more than a skill set to get the job done. We focus on understanding your specific needs, culture, beyond just technical skills, and we maintain close relationships with the professionals in our databases, enabling us to find the right fit for both parties in record time.
Job Description

Key Responsibilities

1. Strategic SEO Leadership

° Develop and execute a comprehensive SEO strategy aligned with business goals.

° Own the SEO roadmap from ideation to execution and performance evaluation.

2. Technical SEO Excellence

° Conduct technical SEO audits and implement fixes to improve site architecture, Core Web Vitals, crawlability, and indexability.

° Collaborate with Tech teams to ensure technical implementations follow SEO best practices, including schema markup and server-side optimization.

3. On-Page & Content Optimization

° Lead keyword research and competitive analysis to uncover growth opportunities.

° Optimize website content, meta data, internal linking, and media assets.

° Partner with content and brand teams to ensure SEO-aligned content development.

° Identify opportunities for content gaps, featured snippets, and schema enhancements.

4. Off-Page SEO & Authority Building

° Design and manage a link-building strategy focused on acquiring high-quality backlinks.

° Monitor and manage the backlink profile, disavowing toxic links as necessary.

5. Performance Analysis & Reporting

° Create SEO dashboards and generate performance reports.

° Analyze data and present insights, results, and recommendations to leadership.

6. Cross-Functional Collaboration & Innovation

° Advocate for SEO best practices across all departments.

° Stay updated on algorithm changes, trends, and tools to maintain a competitive SEO edge.

° Foster SEO education and training within internal teams.

Qualifications & Experience

° Bachelor's degree in Marketing, Digital Marketing, IT, or a related field.

° Minimum of 5+ years of SEO experience, with 2+ years in a strategic or leadership capacity.

Job Specifications

Technical Proficiency

° Expertise with tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.

° Strong understanding of HTML, CSS, JavaScript, and their SEO implications.

° Deep knowledge of site architecture, schema, and server-side optimization.

Analytical & Strategic Thinking

° Strong data analysis and problem-solving skills.

° Ability to think strategically and translate insights into action.

Personal Attributes

° Technically inclined with a proactive, problem-solving mindset.

° Highly organized, detail-oriented, and deadline-driven.

° Strong communicator capable of breaking down technical concepts for diverse audiences.

° Results-oriented leader with a collaborative approach.

Industry Knowledge

° Understanding of relevant industry regulations and digital compliance.

° A general interest in sports betting is an added advantage.

Salary: Ksh. 250,000
Otherpay: Benefits
Education: Degree, Diploma
Employment Type: Full Time
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