MARK NDEGE

Regional Sales Person

AFD FOOD COMPANY LTD

2021 - 2023

Nairobi

Performed professional market research in order to identify the target market, market
conditions, customer behavior, industry trends, and competition.

Completed strategic market planning, collected and analyzed data, and worked on the
development and implementation of new business strategies.

Designed detailed surveys and conducted business forecasts, and participated in monthly
team meetings with managers and executives.

Worked on the constant improvement of customer satisfaction - increased the satisfaction
from 86% to 98% within two years.

Developed new marketing plans and collaborated with other departments to improve the
overall business efficiency – increased the efficiency by 16%

Sales and Marketing Executive

Goldennet Farm Machinery

2023

Nairobi

Managing sales targets for a diverse range of farm equipment products, driving consistent
revenue growth.

Develop and maintain strong relationships with clients, enhancing customer loyalty and
repeat business.

Conduct market analysis to identify new opportunities and tailor sales strategies to meet
customer needs.

Provide expert product knowledge and guidance to clients, ensuring they select equipment
that best fits their operational requirements.

Lead sales presentations and demonstrations to large-scale farming operations and
individual clients, improving brand visibility and trust.

Successfully increased sales by 20% over the past 1 year through targeted client
engagement and effective upselling.