Software Sales & Marketing Executive

Role Overview

As a Software Sales & Marketing Executive at Riset Software & Systems Ltd, you will build relationships with businesses, learn how they operate, and show how the company’s software can address their needs. You will manage the sales journey from finding prospects and giving product demonstrations to following up and closing deals, helping turn software interest into lasting customer relationships.

Key Responsibilities

• Research and approach prospective business customers, including owners and other decision-makers.
• Build a pipeline of leads through in-person outreach, telephone calls, referrals, social media, and professional networking.
• Ask questions to understand each prospect’s business requirements and recommend a suitable software solution.
• Prepare and deliver clear product presentations and live demonstrations tailored to the customer’s needs.
• Explain relevant features, practical benefits, and the value the software can bring to a business.
• Prepare sales quotations and consult the technical team when a prospect’s questions or requirements need further input.
• Follow up consistently with prospects, address concerns, and progress qualified opportunities towards a sale.
• Keep accurate records of leads, customer conversations, demonstrations, follow-ups, and sales activity while working towards monthly targets.

Requirements & Qualifications

• Strong spoken communication and presentation skills, with the confidence to engage business owners and decision-makers.
• Good computer literacy and a willingness to learn software products quickly enough to present them effectively.
• Sales ability, including prospecting, negotiation, customer handling, and follow-through.
• A self-directed approach and readiness to work towards assigned sales and marketing targets.
• Previous experience in software or IT sales, POS or ERP sales, digital marketing, or B2B sales is an advantage; it is not stated as a mandatory requirement.