Marketing Officer

Role Overview

This role supports student recruitment and promotes the University’s programmes, services, facilities and events to prospective students and a wide range of organisations. You will combine digital campaigns, creative content, relationship-building and in-person outreach to generate interest, enquiries and opportunities for University spaces and activities.

Key Responsibilities

• Plan and deliver marketing campaigns for student recruitment, academic programmes, University services and events.
• Maintain the University’s social media channels, update website content and support digital advertising.
• Produce and coordinate promotional materials such as videos, posters, brochures and social media content, ensuring they follow University brand standards.
• Promote facilities including accommodation, conference rooms, event venues and grounds to prospective users.
• Identify and follow up enquiries and leads from students, businesses, NGOs, churches, government bodies and community groups.
• Support marketing and coordination for conferences, meetings, weddings, accommodation bookings and other University events.
• Work with relevant University teams to align promotion with event plans and provide effective marketing support.
• Represent the University at school visits, exhibitions, conferences, church networks and other outreach activities; track campaign engagement, leads and revenue-related activity, and report on results with recommendations for improvement.

Requirements & Qualifications

• A bachelor’s degree or diploma in Marketing, Communications, Public Relations, Business, Digital Marketing or a related discipline.
• At least three years of experience in marketing, business development, sales, events or a related area.
• Practical experience with digital marketing, social media management and content creation.
• Strong written and verbal communication, networking and customer service skills.
• Ability to organise competing tasks, work towards targets and meet deadlines.
• Creativity, initiative and sound reporting and organisational skills.