Commercial & Business Development Manager – Events & Hospitality

Company Details

Industry: Consulting
Description: CDL was founded in early 2003 by its current Managing Director, Lucy Mmari, who built the company after spending 14 years honing her human resources expertise at a well-established logistics firm.

Job Details

Job Type: Full Time
Workplace Type: On-site
Qualification: Diploma
Job Experience: Mandatory
Job Location: Kiambu, Kenya
Closing Date: Undisclosed
Salary: Not specified
Other Pay: Benefits
Job Category: Administration

Job Description

Role Purpose

  • We are seeking a commercially driven, entrepreneurial and hands-on Commercial & Business Development Manager to develop our client's property into a sustainable and profitable business.
  • The successful candidate will assess the property and market, identify commercial opportunities, develop revenue streams, build strategic partnerships and drive implementation.

Business Context

  • Our client has a developing property in Kiambu County with potential for outdoor events, hospitality, leisure, entertainment or other commercially viable activities.
  • The business model is not predetermined. The successful candidate will assess the property, market and available resources and recommend the most viable commercial proposition.

Key Responsibilities

  • Assess the property, market, competition and commercial opportunities.
  • Develop the business model, business plan and revenue strategy.
  • Identify target markets, products, services and revenue streams.
  • Develop pricing, revenue targets and operating budgets.
  • Monitor revenue, costs, cash flow and P&L performance.
  • Develop strategic partnerships with corporates, event organisers, suppliers and other stakeholders.
  • Drive sales, marketing, customer acquisition and new business development.
  • Identify required infrastructure and investment and prioritise based on potential returns.
  • Develop appropriate operating systems, processes and staffing structures.
  • Lead implementation of the approved business model.
  • Establish KPIs and provide regular performance reports to the Owner/Shareholder.

Candidate Profile

  • We are seeking an entrepreneurial business builder, not simply an events coordinator.

Mandatory Industry Experience:

  • Minimum 5 years of relevant experience in events, hospitality, leisure, tourism, entertainment, venue management, experiential marketing, property activation, sales or business development.
  • The candidate must also demonstrate experience in commercial development, revenue generation, client acquisition, partnerships and business growth.

Ideal Candidate

  • A commercially minded, hands-on and entrepreneurial professional who can assess an opportunity, develop a viable business proposition, build partnerships and take ownership of turning the concept into a sustainable and profitable enterprise.
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