Role Overview
This role develops corporate business by finding prospective B2B clients, opening conversations, and turning promising leads into lasting partnerships. You will manage opportunities from initial research and outreach through proposal development, negotiation, and ongoing account support, helping the business grow revenue while maintaining strong client relationships.
Key Responsibilities
- Identify target organisations, potential partners, and underserved market segments through account research and market monitoring.
- Build and manage a qualified sales pipeline using cold calls, email outreach, LinkedIn, networking, and other relevant channels.
- Prepare client-specific proposals, pitch presentations, quotations, and responses to RFPs, RFQs, and tenders, coordinating technical input where needed.
- Present solutions to senior executives, procurement teams, and other business decision-makers, connecting the offer to their needs.
- Negotiate commercial terms, contracts, and service-level agreements with a focus on sustainable, profitable outcomes.
- Maintain regular contact with key accounts, address client needs, and coordinate with internal operations to support smooth service delivery and retention.
- Review existing accounts for cross-selling and upselling opportunities, and record client activity and pipeline progress in the CRM.
- Track performance against monthly, quarterly, and annual revenue targets; report on sales activity, conversion, forecasts, client feedback, and market developments.
Requirements & Qualifications
- Bachelor’s degree in Business Administration, Marketing, Finance, or a related discipline.
- At least five years of experience in B2B sales or corporate relationship management.
- Strong written and verbal communication skills, including the ability to develop persuasive proposals and present confidently to senior stakeholders.
- Demonstrated negotiation and relationship-management ability, with a focus on building trust and sustaining client accounts.
- Experience developing sales opportunities, managing a pipeline, and working toward revenue targets.
- Comfort coordinating with internal teams and using client and pipeline records to manage follow-up.
What We Offer / Why Join
The stated remuneration for this role is KSh 80,000 gross pay.
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