• We are currently looking for a suitably qualified and experienced Digital Marketing Strategist to join our team. If you have the relevant qualifications and experience and are highly passionate about helping brands grow through digital marketing, we would love to hear from you.

Key Responsibilities

• Undertake market research and establish the best way to reach target customers.
• Advise on and prepare the firm’s digital marketing strategy and plan.
• Create and maintain a powerful social media presence on all major platforms.
• Come up with and publish creative digital content, e.g., blogs, social media posts, videos, etc.
• Maintain the company’s website and perform search engine optimization [SEO].
• Design and operationalize social media, search engine, email and content marketing campaigns aligned with business goals and devise other strategies to maximize lead generation.
• Make use of creative inbound marketing strategies to generate a pipeline of quality leads.
• Respond to clients through the website, social media and telephone.
• Analyze the impact of marketing campaigns and generate relevant reports and recommendations.

Qualifications

• Bachelor’s degree in a relevant field
• Relevant digital marketing certification
• At least 2 years of continuous experience as a digital marketer 
• A portfolio of successful campaigns or documented case studies is a strong plus.