Marketers' aim is to provide products and services to clients and negotiate contracts that maximize profits.

The primary role is to sell Mwananchi credit products to retail and corporate customers. Their services include selling of logbook products,check-off, title deed, cheque discounting, Trade finance, Import finance etc.

To succeed in this role, marketers need a well-developed understanding of local economic problems, local practices, and significant economic trends.

Responsibilities

• Profiling and identifying leads
• Providing quality customer service
• Selling Mwnananchi products and services
• Planning and implementing selling strategies
• Sales executives must be able to think critically and have a creative approach to problem-solving. Locating a sales executive with such inclinations is like finding a needle in a haystack.