Posted:October 26, 2023
By:Semasocial
Company Details
Industry:
Banking
Description:
With 11 partners and more than 130 team members, our firm dates back nearly 30 years. We have deep links with the Kenyan business community and in-depth knowledge of the market. We are particularly strong in our tax consultancy services. Many new entrants to the Kenyan and African emerging markets choose us as their financial partners to give them a solid foundation in an exciting new area of business opportunity. We set ourselves high standards in delivering value to clients, in a timely manner. In our latest survey (January 2012), our clients said they appreciated our friendly and personalised attention to them and the prompt, professional and reliable advice and support they could count on from us. We look forward to helping you grow your business. You could say it’s our instinct. Global scale and agility As a $4.7bn global organisation of member firms with 40,000 people in over 130 countries, we have the scale to meet your changing needs, but with the insight and agility that helps you to stay one step ahead. Privately owned, publicly listed and public sector clients come to us for our technical skills and industry capabilities but also for our different way of working. Our partners and teams invest the time to truly understand your business, giving real insight and a fresh perspective to keep you moving. Whether a business has domestic or international aspirations, Grant Thornton can help you to unlock your potential for growth. Global organisation Grant Thornton is one of the world’s leading organisations of independent assurance, tax and advisory firms. We help dynamic organisations unlock their potential for growth by providing meaningful, actionable advice through a broad range of services. Proactive teams, led by approachable partners in these firms, use insights, experience and instinct to solve complex issues for privately owned, publicly listed and public sector clients. Over 32,000 Grant Thornton people, across 100 countries, are focused on making a difference to clients, colleagues and the communities in which we live and work. Reason and instinct Business decisions are rarely black and white. Dynamic organisations know they need to apply both reason and instinct to decision-making. We are Grant Thornton and this is how we advise our clients every day. There will be times when clients need our rigour to test whether their instinct is the right one, and other times when we can bring insightful ideas and options to the table that may not have been considered. The real benefit for dynamic organisations is more meaningful and forward-looking advice that can help unlock their potential for growth. Unlocking potential We believe that sustaining long term growth in successful organisations means looking at many different aspects of the business simultaneously. Financial measures, operational efficiency, new ways of working and stakeholder relationships all must grow together if dynamic organisations are to fully achieve their objectives.
Job Description
Our client an international school in Kitengela is looking for a talented Business Development & Marketing Manager to promote business expansion and growth for the school.
MAIN JOB RESPONSIBILITIES
- Market Research - Conduct market research to identify and understand educational trends opportunities and analyze market data to make decisions.
- Business Strategy - Develop and implement strategies to meet enrolment targets and meet the school's objective.
- Lead Generation - Lead efforts through various methods like online marketing or networking to identify new clients or partners.
- Budget Management - Manage the budget allocated for business development and marketing activities.
- Sales and Revenue Growth – Manage and work closely with the heads of school to meet the school’s sales target also create and implement sales and pricing strategies.
- Compliance - Ensure that all marketing activities adhere to relevant laws and regulations in the educational sector.
- Marketing Campaigns - Plan and execute marketing campaigns to promote the school’s programs, achievements and unique selling points to prospective students and parents.
- Partnerships and Collaboration - Identify and establish collaborative partnerships with other organizations to expand market reach and enhance growth opportunities.
- Digital Marketing - Oversee the digital marketing efforts including the school’s website social media presence, email marketing and online advertising to reach a higher audience.
- Data Analysis - Analyse the enrolment data and marketing strategies to evaluate the effectiveness of the initiatives and make data driven decisions.
- Brand Management - Maintain and enhance the school’s brand identity ensuring that it goes hand in hand with the school’s mission and values.
- Networking and Event Planning - attend educational events, conferences and organize and plan both internal and external events.
- Customer Relationship Management – Implement and use CRM systems to manage customer relationships, track new client leads and nurture relationships.
- Market Expansion - Explore new opportunities for expanding the school’s reach such as opening new campuses or offering new programs and establishing ways to enter the market.
KEY SKILLS AND QUALIFICATIONS
- Bachelor’s Degree in Business Management/ Marketing or any other related field.
- Minimum of 8 years’ experience and 3 years in a managerial role.
- Being a member of a relevant professional body will be an added advantage.
- Must have strong knowledge of various digital marketing channels and ERP systems.
- Creative thinking skills - the capacity to generate marketing ideas and campaigns.
- Team leadership skills - the skills to lead, motivate and manage a marketing team.
- Strong written and verbal communications skills.
Education: Degree, Diploma
Employment Type: Full Time
Contact Information
Name: Hiring Kenya
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