I recently watched a startup pitch deck that had more buzzwords than a tech conference. But when I asked the founder what problem they actually solve, they just smiled and said, 'We help people find their keys.' Sometimes the simplest ideas are the most b... moreI recently watched a startup pitch deck that had more buzzwords than a tech conference. But when I asked the founder what problem they actually solve, they just smiled and said, 'We help people find their keys.' Sometimes the simplest ideas are the most brilliant. Keep it real, folks. less